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返回到 Viral Marketing and How to Craft Contagious Content

學生對 宾夕法尼亚大学 提供的 Viral Marketing and How to Craft Contagious Content 的評價和反饋

4.8
4,769 個評分

課程概述

Ever wondered why some things become popular, and other don't? Why some products become hits while others flop? Why some ideas take off while others languish? What are the key ideas behind viral marketing? This course explains how things catch on and helps you apply these ideas to be more effective at marketing your ideas, brands, or products. You'll learn how to make ideas stick, how to increase your influence, how to generate more word of mouth, and how to use the power of social networks to spread information and influence. Drawing on principles from his best-selling book, "Contagious: Why Things Catch On," Professor Jonah Berger illustrates successful strategies for you to use buzz to create virality so that your campaigns become more shareable on social media and elsewhere. By the end of this course, you'll have a better understanding of how to craft contagious content, build stickier messages, and get any product, idea, or behavior to catch on....

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NR

2020年7月25日

Educational and eye opening, the instructor offered amazing content with examples and links to further look into the topics mentioned. A great tool to have for anyone in business, sales, or marketing.

VT

2020年4月4日

The course is very helpful and informative. I enjoy all the examples and materials of it. Totally recommend this course to people who want to further improve their influence as an effective marketer!

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901 - Viral Marketing and How to Craft Contagious Content 的 925 個評論(共 1,556 個)

創建者 Muhammad A

2018年7月17日

A Truthful course from a Trustworthy teacher- Peace

創建者 Ritika D R

2017年10月8日

So many use cases and real life examples! Loved it!

創建者 Katerina T

2017年1月7日

A lot of great information and very easy to follow.

創建者 Samuel F

2016年9月27日

Some great marketing points, thanks Professor Jonah

創建者 ENIS R

2021年9月7日

Excellent course. Very happy to have participated.

創建者 Irish C

2021年5月27日

very interesting and easy to follow and understand

創建者 April E

2021年2月27日

Useful insights. thank you so much! God bless you!

創建者 Douglas J S

2020年4月30日

Insightful. Brilliant strategy. Clearly explained.

創建者 Antonio D

2017年10月20日

Excellent course about viral marketing! well done!

創建者 Charl M D A

2017年10月17日

Very great and helpful content! Thanks Mr. Berger!

創建者 Tsz H D K

2017年6月7日

Easy to understand and follow.

Useful information.

創建者 Noha A

2017年5月29日

Super easy, fast, strait to the point, and helpful

創建者 Magdalena A

2016年4月24日

Very useful and enjoyable! I totally recommend it!

創建者 Alex M

2019年10月12日

Most interesting course I have ever took!

Love it!

創建者 Giorgi M

2017年6月24日

Simply and at the time very useful, thanks a lot.

創建者 Ong S

2017年4月9日

Easy to follow, with many examples to learn from.

創建者 Reinhard S

2021年7月18日

It was so great to learn from him! Thanks a lot!

創建者 Mohammad A P

2020年6月16日

Very interesting way of teaching. Loved the way.

創建者 Nevena V

2019年6月10日

Great course! Very useful and explained clearly.

創建者 Faith A A

2019年3月7日

Amazing course you cannot afford to miss out on.

創建者 Jennifer A

2018年12月31日

Straightforward introduction to Viral Marketing.

創建者 Vainathayamalan V

2017年9月17日

Excellent Content and Videos were so interesting

創建者 David R S T

2017年7月23日

This course was extremely insightful. Thank you!

創建者 Nichole z

2017年3月27日

useful content and absolutely enjoyed the course

創建者 Abhishek G

2016年10月15日

great one. I enjoyed it and learned alot. Thanks