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返回到 企业战略分析基础

學生對 ESSEC商学院 提供的 企业战略分析基础 的評價和反饋

4.4
627 個評分
148 條評論

課程概述

Who is this course for? This course is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. For example, it may be suited to experienced statisticians, analysts, engineers who want to move more into a business role. You will find this course exciting and rewarding if you already have a background in statistics, can use R or another programming language and are familiar with databases and data analysis techniques such as regression, classification, and clustering. However, it contains a number of recitals and R Studio tutorials which will consolidate your competences, enable you to play more freely with data and explore new features and statistical functions in R. With this course, you’ll have a first overview on Strategic Business Analytics topics. We’ll discuss a wide variety of applications of Business Analytics. From Marketing to Supply Chain or Credit Scoring and HR Analytics, etc. We’ll cover many different data analytics techniques, each time explaining how to be relevant for your business. We’ll pay special attention to how you can produce convincing, actionable, and efficient insights. We'll also present you with different data analytics tools to be applied to different types of issues. By doing so, we’ll help you develop four sets of skills needed to leverage value from data: Analytics, IT, Business and Communication. By the end of this MOOC, you should be able to approach a business issue using Analytics by (1) qualifying the issue at hand in quantitative terms, (2) conducting relevant data analyses, and (3) presenting your conclusions and recommendations in a business-oriented, actionable and efficient way. Prerequisites : 1/ Be able to use R or to program 2/ To know the fundamentals of databases, data analysis (regression, classification, clustering) We give credit to Pauline Glikman, Albane Gaubert, Elias Abou Khalil-Lanvin (Students at ESSEC BUSINESS SCHOOL) for their contribution to this course design....

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PT

2015年10月12日

This course is excellent when it provides the citations very fit to theory. And I learned it in well organized structure of knowledge. Thank Prof. Glady and his team very much.

SK

2020年9月28日

The course contains the in-depth knowledge which helps to learn more about the business analytics. The assignments will test your presentation skills and creativity skills

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101 - 企业战略分析基础 的 125 個評論(共 145 個)

創建者 Prathibha R

2017年5月16日

I found the examples uninspiring. And the instructor has a thick accent which made me go over the material a couple times.

創建者 Gajanan G

2020年5月19日

Recitals make this course complete and more understandable. Recitals also help to learn and practice R with R studio.

創建者 Nidhi P

2020年4月16日

More examples and the information is very high level, maybe a bit more detail would be nice.

創建者 Francisco I S R

2017年6月10日

Nice introduction! very nicely presented, may more material to consult would be nice.

創建者 Tristan H

2020年4月19日

Très bon cours qui permet d'acquérir les fondamentaux en Business Analytics

創建者 Triboulet P

2016年5月21日

Excellente méthode pédagogique sur un sujet un peu technique mais passionna

創建者 Ezennajiego c J

2020年9月10日

A beautiful well rounded course. It's quite incisive and multi-dimensional

創建者 Manuel P

2019年3月10日

Data for last exam not usable. Topics are nice and explanation revealing

創建者 Wendy B

2016年4月11日

This course is great, but I would NOT pay for the specialization.

創建者 Sohan B

2020年5月6日

Comprehensive course for covering basics of business analytics

創建者 Ram R

2015年10月10日

good course. Can focus more on practical aspects

創建者 AKSHIT G

2020年5月4日

Examples are quite excellent to work on.

創建者 arun k

2015年10月26日

Great course. well presented

創建者 Clément H

2016年1月10日

Thoughtful and practical !

創建者 SUBHASHREE P

2018年9月24日

Very informative videos

創建者 Phan T B

2016年9月18日

Nice and helpful course

創建者 Ivy R

2020年5月11日

I like this course.

創建者 Jose L

2015年10月16日

They do it easy

創建者 Tarun B

2018年8月1日

Overall good.

創建者 Mohammed S S

2021年1月2日

Good start

創建者 PRABHAT K

2017年11月17日

Excellent

創建者 Hugo C T

2015年12月21日

Excelent!

創建者 William F

2016年4月13日

Ok

創建者 Vladimir K

2021年4月5日

This course in general is quite interesting for business analysts: you will learn several easy but efficient data analysis tricks and techniques, and business outcome is always in the focus, which is very important. Data driven analysts quite often forget about business, so it will help you to focus more on business outcome. But there are multiple problems in this course. *sigh* First one is very low quality of the R code. Looks like instructors never heard about code style, good naming practices and code organisation. Code is written by amateur analyst, all the data sets will be named "data" in the same script, code is messy and inaccurate. You teach the people, show them how proffesional code look like in R! Second one -- poor quality of the queezes in the course -- they all require trivial -- you just need to correct the R script to pass. It doesn't bring any addititional value to the material you've just learned. And third drawback -- small amount of real students and a lot of cheaters, who submit random stuff and copy-paste your work after that. I see it for the first time on coursera(