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學生對 Facebook 提供的 Fundamentals of Social Media Advertising 的評價和反饋

4.9
770 個評分
221 條評論

課程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

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BA
2020年11月11日

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.

NA
2021年2月3日

This course is very useful for creating a creative of brief Social Media Ads and create a template for my business. I like too much advertising for target audiences and reduce the budget.

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226 - Fundamentals of Social Media Advertising 的 232 個評論(共 232 個)

創建者 Anil G

2021年7月4日

i

創建者 Mehnaaz T

2021年7月1日

創建者 Rezki R

2021年6月28日

y

創建者 Elizabeth T

2021年3月18日

Went over useful technical information, but not much actual advertising know-how and advice.

創建者 Nida K

2021年9月3日

I haven't time this course

創建者 Shane S

2021年3月7日

This course was extremely repetitive relative to the 2 courses prior. The content was not well-done and seemed to repeat itself inside of the weeks learning as well - beyond what one might expect in learning. The content was not very in-depth and the presenter was quite unpleasant to listen to - talking too fast, jumbled and didn't have much insight to provide. Anke, from the previous courses, was a much better teacher and presenter and have in-depth useful content. I felt that this course was redundant.

創建者 Jamie M

2021年4月5日

Garbage useless waste of time