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學生對 Facebook 提供的 Fundamentals of Social Media Advertising 的評價和反饋

4.9
782 個評分
224 條評論

課程概述

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

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BA
2020年11月11日

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.

NA
2021年2月3日

This course is very useful for creating a creative of brief Social Media Ads and create a template for my business. I like too much advertising for target audiences and reduce the budget.

篩選依據:

201 - Fundamentals of Social Media Advertising 的 225 個評論(共 236 個)

創建者 Kimberly G R R

2021年6月27日

great!

創建者 Hibatullah A

2021年9月1日

great

創建者 Eliana M A Y

2021年7月4日

great

創建者 Bryan T V

2021年7月3日

Great

創建者 Alberto E C Z

2021年4月22日

10/10

創建者 Francesco P

2021年1月24日

Super

創建者 Debashis B

2020年12月14日

great

創建者 Danika C P

2021年7月2日

bien

創建者 Luis F C F

2021年6月6日

good

創建者 Emmanual J

2020年12月18日

Good

創建者 AHMAD H

2020年12月16日

رائع

創建者 Nishith R R

2020年10月21日

Good

創建者 Dinesh V

2021年10月25日

創建者 Arlena C

2021年8月18日

創建者 zeyad h

2021年6月22日

創建者 Marina R M

2021年6月10日

i

創建者 Samantha R

2021年5月4日

.

創建者 Marie A A

2021年2月16日

Learning about the creative brief was good but I think this course was a bit beginner level for me. I wish there will be more hands on projects or actual case study that will teach us how to adjust the ad settings for each campaign.

創建者 Mohamad E A K

2021年3月16日

I loved the course, it is easy to understand and to apply, no rocket science. This course alone is not enough, you definitely need to watch some youtube videos to fill the missing parts like designing your post in an artistic way

創建者 Sovan M

2021年8月26日

It is very good and very easy to understand, I have benefited a lot form this course. so thank you COURSERA and FACEBOOK.

創建者 David E M P

2021年8月19日

Nice course, but the sound wasn't the best, probably because of the voice of the instructor, could have been better

創建者 Carlos F A V

2021年7月21日

Although the course is awesome and well-thought, it may need some updates in terms of content.

創建者 Md. M I

2020年11月1日

It was good. As a social media manager, it was refreshing to revise all those things

創建者 DIEGO E V D L P

2021年8月18日

great, practical course, the first one thouth remains my favorite

創建者 Rafaela B

2021年8月24日

Very informative, teacher is very good. Learned a lot.