課程信息
4.4
49 個評分
19 個審閱
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立即開始,按照自己的計劃學習。
可靈活調整截止日期

可靈活調整截止日期

根據您的日程表重置截止日期。
完成時間(小時)

完成時間大約為8 小時

建議:6 weeks of study, 2-4 hours/week...
可選語言

英語(English)

字幕:英語(English)...

您將獲得的技能

Lean StartupValue PropositionInvestmentEntrepreneurship
100% online

100% online

立即開始,按照自己的計劃學習。
可靈活調整截止日期

可靈活調整截止日期

根據您的日程表重置截止日期。
完成時間(小時)

完成時間大約為8 小時

建議:6 weeks of study, 2-4 hours/week...
可選語言

英語(English)

字幕:英語(English)...

教學大綱 - 您將從這門課程中學到什麼

1
完成時間(小時)
完成時間為 8 小時

How can you learn entrepreneurship?

In the first week, you'll be learning about some basic concepts in entrepreneurship. Specifically we're going to introduce the business canvas and the lean method, two key frameworks that will be used to structure your activities throughout this course. ...
Reading
2 個視頻(共 6 分鐘), 4 個閱讀材料, 6 個測驗
Video2 個視頻
Video: How will your business idea evolve? The Lean Startup Method4分鐘
Reading4 個閱讀材料
About this course10分鐘
Reading: Introduction to Entrepreneurship10分鐘
Activity: The Lean Startup Method and Business Model Canvas10分鐘
Reading: Mentors, who needs them?10分鐘
2
完成時間(小時)
完成時間為 3 小時

How is your idea valuable?

This week you'll learn to articulate and test your value proposition by drawing on three concepts: the strategy canvas, persona and minimum viable product (MVP). The strategy canvas emphasizes the uniqueness of your value proposition. The 'persona' represents who you think your typical customer is, which is useful for identifying real customers. The MVP is a simple prototype, which is a key tool to to get feedback from potential customers about the value you are providing them....
Reading
1 個視頻(共 5 分鐘), 4 個閱讀材料, 2 個測驗
Video1 個視頻
Reading4 個閱讀材料
Strategy Canvas: Mapping how you are different10分鐘
Creating your first Persona and Customer Journey Map10分鐘
Building a Minimum Viable Product (MVP)10分鐘
Measuring and Learning from your MVP10分鐘
3
完成時間(小時)
完成時間為 3 小時

How will you reach more customers?

This week we'll help you think beyond your first customers, to scaling up your business across multiple segments of customers. The core concepts for this module are the diffusion of innovation and developing partnerships....
Reading
1 個視頻(共 3 分鐘), 2 個閱讀材料, 3 個測驗
Reading2 個閱讀材料
Growing your business: Segmenting and targeting your niches10分鐘
Partners and resources10分鐘
4
完成時間(小時)
完成時間為 3 小時

How profitable is your idea?

This week is an introduction to financial literacy. We'll show you how to build an income statement, how to develop financial models and financial forecasts. We'll also introduce you to some metrics to track the viability of your business that complement the traditional accounting metrics....
Reading
1 個視頻(共 3 分鐘), 3 個閱讀材料, 2 個測驗
Reading3 個閱讀材料
Income Statements10分鐘
Forecasts and models10分鐘
Metrics10分鐘
4.4
19 個審閱Chevron Right

熱門審閱

創建者 RHJan 22nd 2017

I am loving it so far.\n\nMy only concerns are about the platform, would love to have a help chat or somebody who I can talk to.

創建者 RSAug 30th 2016

Its a great course for entrepreneurs before they get into the market with their idea's..

講師

Avatar

Allya Koesoema

Lecturer
UNSW Business School
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Martin Bliemel

Senior Lecturer
UNSW Business School

關於 UNSW Sydney (The University of New South Wales)

UNSW Sydney, based in Sydney Australia, was established in 1949 and is one of Australia’s leading research and teaching universities with more than 50,000 students from over 120 countries. UNSW Sydney aspires to provide students with an outstanding educational experience, which both reflects our strong traditions of excellence, innovation and social justice, and builds on our strengths in scientific, technological and professional disciplines....

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