課程信息
4.9
42 個評分
4 個審閱
專項課程

第 4 門課程(共 7 門)

100% 在線

100% 在線

立即開始,按照自己的計劃學習。
可靈活調整截止日期

可靈活調整截止日期

根據您的日程表重置截止日期。
完成時間(小時)

完成時間大約為11 小時

建議:4 hours/week...
可選語言

英語(English)

字幕:英語(English), 阿拉伯語(Arabic)
專項課程

第 4 門課程(共 7 門)

100% 在線

100% 在線

立即開始,按照自己的計劃學習。
可靈活調整截止日期

可靈活調整截止日期

根據您的日程表重置截止日期。
完成時間(小時)

完成時間大約為11 小時

建議:4 hours/week...
可選語言

英語(English)

字幕:英語(English), 阿拉伯語(Arabic)

教學大綱 - 您將從這門課程中學到什麼

1
完成時間(小時)
完成時間為 2 小時

Course Orientation

You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course....
Reading
2 個視頻 (總計 5 分鐘), 6 個閱讀材料, 2 個測驗
Video2 個視頻
Meet Professor Bucheli2分鐘
Reading6 個閱讀材料
Syllabus10分鐘
About the Discussion Forums10分鐘
Glossary10分鐘
Brand Descriptions10分鐘
Updating Your Profile10分鐘
Social Media10分鐘
Quiz2 個練習
Orientation Quiz10分鐘
Demographics Survey26分鐘
完成時間(小時)
完成時間為 4 小時

Module 1: How Should Firms Operate Globally? What Determines Their Global Strategy?

The main challenge of managers going global is to determine the important differences between countries and how to manage them. This class provides an analytical framework on how to manage those differences inside the firm and when competing with other corporations....
Reading
6 個視頻 (總計 47 分鐘), 1 個閱讀材料, 2 個測驗
Video6 個視頻
The Global Value Chain7分鐘
Sources of Responsiveness and Cost Reduction Pressures11分鐘
The Four Basic Global Strategies15分鐘
Managing Pressures and International Differences6分鐘
Like this course? Learn more with the iMBA! (Optional)1分鐘
Reading1 個閱讀材料
Module 1 Readings and Resources10分鐘
Quiz1 個練習
Module 1 Quiz44分鐘
2
完成時間(小時)
完成時間為 2 小時

Module 2: Entering Global Markets: Aggressively? Cautiously? Big? Small?

How and when to enter a particular foreign market is a complex decision. While sometimes it makes sense to enter aggressively to earn first-mover advantages, in some other occasions waiting for others to enter first might be the best strategy. Similarly, entering small sometimes makes more sense than entering big. This module explores the advantages of each strategy and when to use them. ...
Reading
4 個視頻 (總計 40 分鐘), 1 個閱讀材料, 1 個測驗
Video4 個視頻
Where to Go?4分鐘
When to Go?6分鐘
How Big or Small Should We Go?16分鐘
Reading1 個閱讀材料
Module 2 Readings and Resources10分鐘
Quiz1 個練習
Module 2 Quiz50分鐘
3
完成時間(小時)
完成時間為 4 小時

Module 3: Entry Strategies of Multinational Corporations

When entering foreign markets, multinational corporations have different options from which to choose. They are determined by the factors studied in the OLI and CAGE frameworks as well as the strategies chosen based on the cost reduction and differentiation pressures. This section studies how to evaluate which way to enter a foreign market, and the associated advantages and disadvantages....
Reading
6 個視頻 (總計 54 分鐘), 1 個閱讀材料, 2 個測驗
Video6 個視頻
Export10分鐘
Licensing9分鐘
Franchising5分鐘
Joint Ventures9分鐘
Wholly Owned Subsidiaries11分鐘
Strategic Alliances7分鐘
Reading1 個閱讀材料
Module 3 Readings and Resources10分鐘
Quiz1 個練習
Module 3 Quiz50分鐘
4
完成時間(小時)
完成時間為 3 小時

Module 4: How Do Multinationals Strategize in an Increasingly Complex Political Environment?

When operating globally, managers need to carefully analyze the political environment and develop strategies to deal with issues such as instability, xenophobia, or nationalism. This module explores the options firms have when dealing with political uncertainties, the type of analysis they need to conduct, and the political strategies they can develop....
Reading
5 個視頻 (總計 66 分鐘), 1 個閱讀材料, 2 個測驗
Video5 個視頻
Basic Tools to Analyze Global Politics3分鐘
General Principles of Geopolitical Risk24分鐘
Elements of Domestic Politics Affecting Multinational Firms14分鐘
Political Strategies of Multinational Corporations16分鐘
Reading1 個閱讀材料
Module 4 Readings and Resources10分鐘
Quiz2 個練習
Module 4 Quiz46分鐘
End of Course Survey52分鐘
4.9
4 個審閱Chevron Right

熱門審閱

創建者 KDSep 26th 2018

The course was concise but included all the information required to get a full understanding of the subject

創建者 FTOct 9th 2018

Loved the course and the class format. Great videos and easy to follow.

講師

Avatar

Marcelo Bucheli

Associate Professor
Department of Business Administration, College of Business
Graduation Cap

立即開始攻讀碩士學位

此 課程 隸屬於 University of Illinois at Urbana-Champaign 提供的 100% 在線 Master of Business Administration (iMBA)。如果您被錄取參加全部課程,您的課程將計入您的學位學習進程。

關於 University of Illinois at Urbana-Champaign

The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs. ...

關於 Global Challenges in Business 專項課程

Learning Outcomes for the Specialization: Upon completion of this specialization, you will be able to: Understand how businesses function in the global marketplace. Make ethical decisions to run a responsible business in the global marketplace. Understand the role of business in addressing global challenges such as poverty and the environment. Understand how business can pursue opportunities and confront challenges in the complex global marketplace....
Global Challenges in Business

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