Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat. The class uses a structured framework for analysing business models with numerous examples so that students can apply it to their own business or case study.
Lund University was founded in 1666 and has for a number of years been ranked among the world’s top 100 universities. The University has 47 700 students and 7 500 staff based in Lund, Sweden. Lund University unites tradition with a modern, dynamic, and highly international profile. With eight different faculties and numerous research centres and specialized institutes, Lund is the strongest research university in Sweden and one of Scandinavia's largest institutions for education and research. The university annually attracts a large number of international students and offers a wide range of courses and programmes taught in English.
- 5 stars70.24%
- 4 stars21.48%
- 3 stars4.95%
- 2 stars1.44%
- 1 star1.85%
來自DIGITAL BUSINESS MODELS的熱門評論
I have been experiencing the course Digital Business Models as well balanced and well structured. Very interesting and applicable course!
Gave good insight into how digital business works. All provided info is from Vision mobile's study. Would be better if more information can be added from other sources as well.
This course is enlightening. I deeply appreciate the instructor and Coursera has made learning interesting and fun.
Good introduction to topic. Brilliantly summarized and characterized how iconic companies create, deliver, capture, and defend business value via Digital