課程信息
97,640 次近期查看

100% 在線

立即開始,按照自己的計劃學習。

可靈活調整截止日期

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完成時間大約為14 小時

建議:4 weeks, 3-5 hours per week...

英語(English)

字幕:英語(English), 阿拉伯語(Arabic), 中文(簡體)

您將獲得的技能

Data AnalysisBusiness AnalysisBusiness AnalyticsBusiness Process

100% 在線

立即開始,按照自己的計劃學習。

可靈活調整截止日期

根據您的日程表重置截止日期。

完成時間大約為14 小時

建議:4 weeks, 3-5 hours per week...

英語(English)

字幕:英語(English), 阿拉伯語(Arabic), 中文(簡體)

教學大綱 - 您將從這門課程中學到什麼

1
完成時間為 28 分鐘

About This Specialization and Course

2 個視頻 (總計 8 分鐘), 2 個閱讀材料
2 個視頻
Introduction3分鐘
2 個閱讀材料
Specialization Overview10分鐘
Course Overview10分鐘
完成時間為 2 小時

Introducing Business Metrics

11 個視頻 (總計 90 分鐘), 1 個閱讀材料, 1 個測驗
11 個視頻
Distinguishing Revenue, Profitability, and Risk Metrics6分鐘
Distinguishing Traditional and Dynamic Metrics6分鐘
Egger’s Roast Coffee Case Study Part 1 – Definitions13分鐘
Egger’s Roast Coffee Case Study Part 2 – How a Profitable, Growing Company can go Bankrupt12分鐘
Revenue Metrics – Traditional Enterprise Sales Funnel8分鐘
Revenue Metrics - Amazon.com as a Leading Example of Use of Dynamic Metrics - Part 18分鐘
Revenue Metrics - Amazon.com as a Leading Example of Use of Dynamic Metrics - Part 26分鐘
Profitability/Efficiency Metrics: Inventory Management10分鐘
Profitability/Efficiency Metrics: Hotel Room Occupancy Optimization9分鐘
Risk Metrics: Leverage and Reputational Risk4分鐘
1 個閱讀材料
Egger's Roast Coffee Cash Flow and P&L Statements10分鐘
1 個練習
Business Metrics30分鐘
2
完成時間為 2 小時

Working in the Business Data Analytics Marketplace

15 個視頻 (總計 77 分鐘), 2 個閱讀材料, 1 個測驗
15 個視頻
The Business Analyst7分鐘
An Interview with Business Analyst Shambhavi Vashishtha6分鐘
Distinguishing the Business Data Analyst and Business Analyst Roles3分鐘
An Interview with Business Data Analyst Tiffany Yu4分鐘
The Data Scientist5分鐘
An Interview with Data Scientist Dai Li4分鐘
The Senior Software Engineer2分鐘
Overview of 5 Types of Companies as They Relate to Big Data4分鐘
Traditional Strategic Business Consulting4分鐘
Bricks-and-Mortar Companies7分鐘
Barnes and Noble Case Study4分鐘
Strategic Business Consulting - Focus on Software/IT Systems Integration3分鐘
Hardware and Software Companies7分鐘
Digital Companies5分鐘
2 個閱讀材料
Summary of Job Requirements for Data-Centric Roles10分鐘
20-Item Checklist for Evaluating A Business10分鐘
1 個練習
Working in the Business Data Analytics Marketplace30分鐘
3
完成時間為 2 小時

Going Deeper into Business Metrics

7 個視頻 (總計 63 分鐘), 1 個閱讀材料, 1 個測驗
7 個視頻
Web Marketing - AdWord Metrics7分鐘
Web Marketing - Segmentation5分鐘
Financial Services Metrics - Money Management and Investing13分鐘
The Equivalence of Different Returns –The Sharpe Ratio8分鐘
Four Types of Money Managers and Their Performance Metrics14分鐘
Venture Capital and Private Equity Investors6分鐘
1 個閱讀材料
Links Cited In AdWords Metric Video10分鐘
1 個練習
Going Deeper into Business Metrics30分鐘
4
完成時間為 2 小時

Applying Business Metrics to a Business Case Study

1 個閱讀材料, 1 個測驗
1 個閱讀材料
A Look Ahead10分鐘
4.6
1104 個審閱Chevron Right

29%

完成這些課程後已開始新的職業生涯

29%

通過此課程獲得實實在在的工作福利

14%

加薪或升職

來自数据驱动型公司的业务指标的熱門評論

創建者 ACNov 3rd 2018

really good bases for business metric if you already have a background you are going to enjoy and refresh you memory and if you don't have previous experiences is really easy to understand the concept

創建者 JJFeb 27th 2017

It's the first course from the specification, which makes us better understand the necessary business metrics for data-driven companies, and it is a good entry for following modules. Help me a lot.

講師

Avatar

Daniel Egger

Executive in Residence and Director, Center for Quantitative Modeling
Pratt School of Engineering, Duke University
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Jana Schaich Borg

Assistant Research Professor
Social Science Research Institute

關於 杜克大学

Duke University has about 13,000 undergraduate and graduate students and a world-class faculty helping to expand the frontiers of knowledge. The university has a strong commitment to applying knowledge in service to society, both near its North Carolina campus and around the world....

關於 从 Excel 到 MySQL:商业分析技术 專項課程

Formulate data questions, explore and visualize large datasets, and inform strategic decisions. In this Specialization, you’ll learn to frame business challenges as data questions. You’ll use powerful tools and methods such as Excel, Tableau, and MySQL to analyze data, create forecasts and models, design visualizations, and communicate your insights. In the final Capstone Project, you’ll apply your skills to explore and justify improvements to a real-world business process. The Capstone Project focuses on optimizing revenues from residential property, and Airbnb, our Capstone’s official Sponsor, provided input on the project design. Airbnb is the world’s largest marketplace connecting property-owner hosts with travelers to facilitate short-term rental transactions. The top 10 Capstone completers each year will have the opportunity to present their work directly to senior data scientists at Airbnb live for feedback and discussion....
从 Excel 到 MySQL:商业分析技术

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