關於此 專項課程
6,128 次近期查看

開始攻讀學位

嘗試觀看 Master of Business Administration (iMBA) 學位的課程視頻、閱讀課程以及完成自主學習作業

100% 在線課程

立即開始,按照自己的計劃學習。

靈活的計劃

設置並保持靈活的截止日期。

中級

完成時間大約為8 個月

建議 5 小時/週

英語(English)

字幕:英語(English), 越南語

您將獲得的技能

Management AccountingQuality ControlOperations ManagementMarketing

開始攻讀學位

嘗試觀看 Master of Business Administration (iMBA) 學位的課程視頻、閱讀課程以及完成自主學習作業

100% 在線課程

立即開始,按照自己的計劃學習。

靈活的計劃

設置並保持靈活的截止日期。

中級

完成時間大約為8 個月

建議 5 小時/週

英語(English)

字幕:英語(English), 越南語

專項課程 的運作方式

加入課程

Coursera 專項課程是幫助您掌握一門技能的一系列課程。若要開始學習,請直接註冊專項課程,或預覽專項課程並選擇您要首先開始學習的課程。當您訂閱專項課程的部分課程時,您將自動訂閱整個專項課程。您可以只完成一門課程,您可以隨時暫停學習或結束訂閱。訪問您的學生面板,跟踪您的課程註冊情況和進度。

實踐項目

每個專項課程都包括實踐項目。您需要成功完成這個(些)項目才能完成專項課程並獲得證書。如果專項課程中包括單獨的實踐項目課程,則需要在開始之前完成其他所有課程。

獲得證書

在結束每門課程並完成實踐項目之後,您會獲得一個證書,您可以向您的潛在雇主展示該證書並在您的職業社交網絡中分享。

how it works

此專項課程包含 7 門課程

課程1

管理会计:成本行为、系统和分析

4.7
449 個評分
95 個審閱
In this course, you will learn how to use accounting to facilitate and align decisions made by owners, managers, and employees. You will learn how accountants create, organize, interpret, and communicate information that improves internal processes, and allows organizations to identify and leverage opportunities to create value within the supply chain and with customers. Upon successful completion of this course, you will be able to: • Understand what managerial accounting is and why it is important. • Describe fundamental concepts of managerial accounting. • Apply the financial perspective of accounting for costs. • Identify problems associated with relying on financial accounting information for internal decision making. • Organize cost information according to the decision-making needs of the organization. • Apply activity-based costing (ABC) and recognize the influence of setting and decision characteristics on the relevance of ABC systems. • Address common "what-if" questions using cost-volume-profit (CVP) analysis. • Apply CVP analysis in a variety of scenarios. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....
課程2

管理会计:协助和引导商务决策的工具

4.7
308 個評分
44 個審閱
In this course, you will explore how to use accounting to allocate resources and incentivize manager and employee behaviors in using these resources. You will also learn how financial and non-financial accounting information facilitates strategic performance measurement and how to integrate this information to continuously improve strategy. Upon successful completion of this course, you will be able to: • Understand the role of managerial accounting information in common business decisions • Differentiate relevant and irrelevant information • Avoid common pitfalls in business decisions • Prepare a master budget and its key components • Describe the iterative and interrelated nature of budgeting • Evaluate capital investments via a variety of measures • Understand how upper management uses variance analysis • Calculate, interpret, and investigate variances • Understand decentralization and its advantages and disadvantages • Compute and interpret financial performance measures • Communicate the role of non-financial measures and strategic performance measurement systems • Identify issues associated with performance measurement and incentives • Understand the nature and role of subjective performance evaluation This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....
課程3

Operations Management: Analysis and Improvement Methods

4.6
319 個評分
103 個審閱
In this course, you will learn about the role of operations and how they are connected to other business functions in manufacturing- and service-focused organizations. You will learn and practice the use of decision-making frameworks and techniques applicable at all levels, from management-level strategic decisions such as connecting process to the needs of various customer segments, to front-line tactical decisions such as choosing between ordering larger quantities vs. ordering more frequently. Upon successful completion of this course, you will be able to: • Understand the role of operations management • Relate underlying principles to operations management frameworks and techniques • Synthesize information to make strategic operations decisions • Evaluate processes on different dimensions • Apply analytical techniques for tactical operations decision This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see onlinemba.illinois.edu....
課程4

Operations Management: Strategy and Quality Management for the Digital Age

4.5
431 個評分
84 個審閱
In this course you will focus on process improvement. You will learn how to set organizational priorities for continuous process improvement, how to execute process improvement projects, and how to sustain the initiative for continuous improvements. Upon successful completion of this course, you will be able to: • Understand the roles of process improvement • Relate underlying principles to frameworks and techniques used for process improvement • Synthesize information to make decisions for organizational initiatives and process improvement • Apply analytical techniques for tactical decisions in a process improvement project This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....
課程5

Marketing Management I

4.8
371 個評分
73 個審閱
In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a thorough understanding of buyer behavior to create value. You will learn the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world. Upon successful completion of this course, you will be able to: • Define marketing and describe how marketing creates value • Describe the elements of the marketing mix • Explain how these elements interact to create value for consumers • Use different analytical frameworks to examine how managers solve business problems • Evaluate brand extensions • Develop a marketing Plan proposal This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....
課程6

Marketing Management II

4.8
199 個評分
27 個審閱
In this course, you will further examine how businesses create value for customers. In Marketing Management I, you learned the major elements of the marketing mix - product policy, channels of distribution, communication, and pricing - and saw how they fit within different analytical frameworks that are useful to managers. In this course, you will complete a more detailed analysis of these elements in order to conduct a thorough strategic analysis of marketing opportunities and communicate marketing decisions. This will enable you to see “marketing in action” in the business world. Upon successful completion of this course, you will be able to: • List all elements of the marketing mix • Explain the role each element plays in creating value • Compare different pricing models • Evaluate the use of different channels of distribution by existing businesses • Critique advertising execution • Create a persuasive advertising piece This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....
課程7

Value Chain Management Capstone

4.8
9 個評分
1 個審閱
The capstone for the Value Chain Management specialization will provide a learning experience that examines how the various segments of a business integrate to create a value chain. The capstone involves an in-depth analysis of an actual business situation. The final deliverable consists of a plan based on a comprehensive analysis of how accounting, marketing, and operations work together to create a value chain. The plan will propose how value creation in organizations and supply chains can be enhanced using the concepts and frameworks learned in the three courses. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

講師

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Gary Hecht, Ph.D.

Associate Professor of Accountancy
Department of Accountancy, College of Business
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Udatta Palekar

Associate Professor
Business Administration
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Hayden Noel

Assistant Clinical Professor
Department of Business Administration, College of Business
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Joe A. Bradley

Lecturer in Business Administration
College of Business | College of Engineering

領先獲取學位

此 專項課程 隸屬於 伊利诺伊大学香槟分校 提供的 100% 在線 Master of Business Administration (iMBA)。立即開始學習開放課程或專項課程,觀看 iMBA 教師的課程並完成自主學習作業。 完成每門課程後,您將獲得一個證書,您可以添加到 LinkedIn 和簡歷中。 如果申請並被錄取參加全部課程,您的課程將計入您的學位學習進程。

關於 伊利诺伊大学香槟分校

The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs. ...

常見問題

  • 可以!点击您感兴趣的课程卡开始注册即可。注册并完成课程后,您可以获得可共享的证书,或者您也可以旁听该课程免费查看课程资料。如果您订阅的课程是某专项课程的一部分,系统会自动为您订阅完整的专项课程。访问您的学生面板,跟踪您的进度。

  • 此课程完全在线学习,无需到教室现场上课。您可以通过网络或移动设备随时随地访问课程视频、阅读材料和作业。

  • Each course in the Specialization is offered on a regular schedule with sessions starting about once per month. If you don't complete a course on the first try, you can easily transfer to the next session, and your completed work and grades will carry over.

  • It is recommended that the courses in the Specialization be taken in the order outlined. Some courses do list other courses as prerequisites. In the Capstone Project, you will have the opportunity to synthesize your learning in all six courses and apply your combined skills in a final project.

  • Time to completion can vary widely based on your schedule, most learners are able to complete the Specialization in 3-6 months.

  • iMBA courses in Coursera do not carry University of Illinois credit on their own. Each course has an enhanced for-credit component. You can earn academic credit if you combine an iMBA Coursera course with the enhanced for-credit component offered on the University of Illinois platform. Some universities may choose to accept Specialization Certificates for credit. Check with your institution to learn more.

  • · You will learn how to apply financial perspective of accounting for costs, understand how financial and non-financial accounting information facilitates strategic performance measurement and integrate this information to continuously improve strategy.

    · You will understand the role of operations management and process improvement, synthesize information to make decisions for organizational initiatives and apply analytical techniques for tactical operations and process improvement decisions.

    · Finally, you will enhance your understanding of how marketing works in the business world and how various marketing elements interact to create value for consumers and ultimately maximize value for your organization.

  • Background and knowledge in statistical concepts is strongly recommended.

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