Analyze Digital Marketing Spend in Tableau

提供方
Coursera Project Network
在此指導項目中,您將:

Understand Tableau

Master The Sheets Page

Analyze Digital Marketing Metrics

Clock2 hours
Intermediate中級
Cloud無需下載
Video分屏視頻
Comment Dots英語(English)
Laptop僅限桌面

Tableau is widely recognized as one of the premier data visualization software programs. For many years access to the program was limited to those who purchased licenses. Recently, Tableau launched a public version that grants the ability to create amazing data visualizations for free. Account members can also share and join projects to collaborate on projects that can change the world. In this project, we will learn how to create an account, how to upload and work with diverse data sets, and how to analyze marketing spend within Tableau. Learning to use this in-demand tool has applications in Marketing, Finance, Operations, Sales, and many other business functions. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

您要培養的技能

  • Business Analytics
  • Marketing
  • Marketing Analytics
  • Business Intelligence
  • data visualizations

分步進行學習

在與您的工作區一起在分屏中播放的視頻中,您的授課教師將指導您完成每個步驟:

  1. Understand Tableau

  2. Create a Profile in Tableau Public

  3. Master The Sheets Page

  4. Understand Digital Marketing Metrics

  5. Analyze Digital Marketing Metrics

指導項目工作原理

您的工作空間就是瀏覽器中的雲桌面,無需下載

在分屏視頻中,您的授課教師會為您提供分步指導

常見問題

常見問題

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