The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. At the end of this Capstone, you'll be able to ask the right questions of the data, and know how to use data effectively to address business challenges of your own. You’ll understand how cutting-edge businesses use data to optimize marketing, maximize revenue, make operations efficient, and make hiring and management decisions so that you can apply these strategies to your own company or business. Designed with Yahoo to give you invaluable experience in evaluating and creating data-driven decisions, the Business Analytics Capstone Project provides the chance for you to devise a plan of action for optimizing data itself to provide key insights and analysis, and to describe the interaction between key financial and non-financial indicators. Once you complete your analysis, you'll be better prepared to make better data-driven business decisions of your own.
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
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It's the excellent for Business Analytics, this like a test all of knowledge that we have learned for Business Analytics Specialization course and can be sure that we can be put in real.
I took this together with 4 other modules in the Business Analytics Specialisation. I like the case study in which I am able to apply what I learn to real world issues.
The capstone is full of fun. It further enhances our research tools and train our presentation skills. Peer review is very interesting too. Highly recommend!
Business analytics is a much sought after course now and the material provided here is very good ! One must look into this course and complete it
Great course! Very well structured and easy to follow. Videos always went into the subject matter in depth and explained the core concepts.
Great program on business analytics ! High recommended for any manager or executive who want to implement meaningful metrics.
Great course outstanding examples from a really talented staff. The level of engagement and pace of teaching was perfect.
I really liked to peer-review aspect. It gave a sense of community, of studying together with others around the world.
Very hand-on. It let you think on your own and apply concepts previously studied. The review process may be improved.
An eye opener to relevant topics, didn't realize how the topics/issues exist and can relate to your job.
Capstone provided a very good platform to use all the knowledge gained in the specialization courses...
Great course for getting the overview as well as understanding various aspects of business analytic.
Great Learning ! Helps reinforce understanding of core concepts,methodologies & approaches.
Providing guidance to achieve project by own step by step by asking correct questions. It
Great Capstone to showcase the knowledge and skills acquired through the Specialization!
the course is very helpful us in preparing the analysis before implement the project.
helped me in gaining a practical insight into the whole specialization. very helpful
Good tool kits are shared & insights given in 4 major areas of business. Great!
A great experience of applying what this specialization taught me so far.
It was a great challenging journey, I gained a lot through it. Thank you
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