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學生對 西北大学 提供的 社会化营销毕业项目 的評價和反饋

4.9
279 個評分
56 條評論

課程概述

Your markets are on social and you need to be there. However, your social strategy needs to be based on the business metrics which define your success. This final Capstone Project in the Social Marketing Specialization will put the methodologies, tools, and insights you have learned to the test as you create a multifaceted plan to assure effective social marketing is an integral part of your business strategy. Whether your company has a sophisticated Engagement Strategy or you are a new start-up, you will learn to harness the full power of social marketing to grow provable market share and build stronger relationships with your high value markets. For success in today's digital world, you must have a plan to integrate your social and mobile marketing strategies into your business strategy. In this Capstone you will use the practical skills that you’ve mastered through the Specialization to demonstrate your ability to integrate social and mobile marketing strategies into a company’s business strategy. 2016 Capstone Schedule: 1st offering begins on February 29 (2/29/16). It will be offered again starting on May 23 (5/23/16), August 29 (8/29/16), and November 28 (11/28/16),...

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MS
2017年5月23日

Learning by doing, and having fun with such enjoyable teaching style by a world leading top-notch Prof! Just as good and even better than a lot of my Ivy League profs! What else can you ask for?

DA
2016年3月25日

The videos are great and the downloads made making sense of it all much easier. The Excel spreadsheets are very pragmatic and can easily be used for building out future social marketing plans.

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51 - 社会化营销毕业项目 的 56 個評論(共 56 個)

創建者 fari s

2020年9月9日

g

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創建者 Ahmed A S

2021年6月14日

good

創建者 Larissa C

2018年4月25日

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創建者 linda n o q

2016年12月7日

It was an insightful course which looked at key strategies most often ignored by social marketers. Randy did a great job on that excel sheet for the capstone project! Thank you.

創建者 Douglas B

2021年11月17日

It's a ton of work to complete but this specialization is worth the effort.

創建者 Janelle H

2021年10月17日

Was an amazing experience