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學生對 鹿特丹伊拉斯姆斯大学 提供的 创新管理 的評價和反饋

4.6
671 個評分
168 條評論

課程概述

What is innovation management? How do firms bring in new business models and get new products and services to the market? Go on a nine-week journey through innovation management concepts, theories of idea generation, selection, strategy formulation and implementation in this MOOC in Innovation Management. In it, you will also learn the tools for implementing innovation projects yourself. Guided by world-class academics, you will develop an innovative mindset and expertise in how firms successfully create new ideas for marketing new products. The syllabus also includes sessions about innovation strategy, idea management and social networks. During this course, you will learn how to: • use the main innovation management terminology and concepts • explain the adoption life cycle and innovation adoption at the individual level • define creativity and explain how creativity can be stimulated • recognise and describe three types of idea management systems • explain what an innovation strategy is and why it is important • describe what a product portfolio is • explain how innovation projects should be selected and managed • explain the importance of teams, team structures and networks for innovation. Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s leading business schools, and ranked among the top three for research. RSM’s primary focus is on developing business leaders with international careers who carry their innovative mindset into a sustainable future. Go to www.rsm.nl for more information. This nine-week MOOC in Innovation Management is taught in English. There is no fee to participate in the programme....

熱門審閱

MS

May 20, 2016

I may not be able to compare as this has been my very first MOOC experience, however, I found topic, material and interaction presented of professional quality that made following truly a

RL

Apr 30, 2017

Excellent course and very well structured. Great for the beginers. But also great for someone who are involved in innovation management to reaffirm and strengthen their knowledge too.

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126 - 创新管理 的 150 個評論(共 163 個)

創建者 cschellings

Apr 29, 2018

Excellent and well-explained course. And it was also challenging and with helpful examples.

創建者 Arthur S C F

Feb 26, 2018

Although this is quite a basic course, I did manage to learn quite a number of new things.

創建者 Maxwell Y D

Jan 03, 2017

A very insightful course. Will recommend to people who want basic knowledge in innovation

創建者 Arved H

Sep 17, 2017

Great introduction. A very good basis to deep dive into certain topics subsequentially.

創建者 José R V I

Oct 17, 2016

Great course, though one thing that is missing is recommended reading material.

創建者 Morten V G

Jan 03, 2017

I general a good course, but some of the instructors were better than other

創建者 Ale S

Jan 07, 2018

A very useful introduction to innovation management keys and techniques.

創建者 Istvan R

Jan 10, 2017

Well organized, with good examples. Could be further enhanced with more

創建者 Richard R

Mar 24, 2019

very good course to start into innovation management...

創建者 Juan P M G

Jun 15, 2018

Clear concepts and examples, I recommend this course

創建者 Kubilay

Jun 09, 2018

As an Innovation Manager I'm learning new things!

創建者 Martin V

Jan 11, 2019

Very usefull to understand what is innovation

創建者 David G

Nov 12, 2016

Totally enjoyed the course and learnt a lot.

創建者 Cesar I R

Jul 04, 2016

excelent information by excelent teachers

創建者 marreddi j s

Apr 11, 2018

i am very happy for learning this course

創建者 Gerald B

May 23, 2018

Very good content. Recommended

創建者 Hichem C

Jun 16, 2017

well dedicated for innovators

創建者 Trần T T B

Jul 31, 2019

The course is very useful

創建者 Petra K

May 08, 2018

Good base for beginners.

創建者 KAAN T

Sep 06, 2019

It was a useful course

創建者 Alice T

Feb 27, 2017

Very good. Thank you.

創建者 Kelwalin D

Oct 02, 2018

Very helpful :)

創建者 Pilar A G

Feb 12, 2017

Very useful

創建者 Tran T S

Jun 27, 2018

Thanks!

創建者 Tanribay B

Sep 04, 2018

Nice!