Chevron Left
返回到 市场营销专业人士所需的数字分析:市场营销分析实践

學生對 伊利诺伊大学香槟分校 提供的 市场营销专业人士所需的数字分析:市场营销分析实践 的評價和反饋

4.5
1,955 個評分
373 個審閱

課程概述

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping you realize the power of visualizing data with artful use of numbers found in the digital space. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

熱門審閱

OA

Mar 01, 2016

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.

AS

Apr 13, 2018

Very well delivered content - having the slides to review ahead of the videos was very beneficial and I found the readings were very to the point in support of the content being delivered.

篩選依據:

1 - 市场营销专业人士所需的数字分析:市场营销分析实践 的 25 個評論(共 362 個)

創建者 Bénédicte M

Apr 26, 2019

I was quite disappointed by this course. There are a lot of repetitions with course 2, it's very theorical and ressources are quite old and it's only articles to read, no video, interviews…. Plus quizz 4 asks a lot of question about a subject not mentionned in the lecture. I think it needs to be revisited.

創建者 Vladimir V

Jan 29, 2019

Excellent Course

創建者 Keith K D

Jul 22, 2019

Great course, I learned a lot. I am technically trained and had no idea what was possible on the web when it comes to marketing analysis.

創建者 Margarito Z

Jul 18, 2019

Excelente

創建者 Mohamed B

Jul 16, 2019

It was so great course! I see all presented knowledge is really in practice so I really enjoyed the course. Thanks Coursera, and thanks Dr. Hartman so much :)

創建者 ROBERT C M

Jul 13, 2019

Excellent job professor Hartman, great on relevance, keeping it focused, covering everything you set out to cover and making the lectures interesting.

創建者 Shubham D

Jul 13, 2019

Very good course

創建者 Vincent O K S

Jul 11, 2019

Good course

創建者 Esteban C

Jul 10, 2019

Excellent course, it helped me better understand the analytics world and how to apply that acquired knowledge to marketing projects.

創建者 Natalia M G A

Jul 09, 2019

Great course!

創建者 Heinz D

Jul 09, 2019

It's an interesting course, and Prof. Hartman again uses a clear and distingt language. Yet I expected a little bit more practice here in sense of creation of simple visualizations using R or being confronted with data visualizations and deciding what could be done better here.

創建者 Sarah W

Jul 05, 2019

Learned SO much from this class. One of my favorite classes in the program so far. Highly recommend. Professor Hartman is brilliant beyond words!

創建者 Annamalai

Jul 03, 2019

great course

創建者 Alexandre R

Jun 30, 2019

Excelente curso. Realmente as aulas ensinam a prática. Parabéns

創建者 Peter M

Jun 26, 2019

Good learnings on how to use marketing analytics in practice with some valuable models to structure the topic and good case studies.

創建者 vidisha s

Jun 24, 2019

Very useful course all together.

創建者 Elyin M S G

Jun 23, 2019

Great Proffesor.

創建者 David F

Jun 20, 2019

wonderful

創建者 Fernando R

Jun 19, 2019

Very good content.

創建者 Ross S

Jun 10, 2019

Good marketing 101 minus 2 starts for being outdated - all materials are from 2014

創建者 Amanda F L

May 30, 2019

Great course, helped me a lot on my daily work! Congrats and thank you!

創建者 Alfredo A

May 25, 2019

Excellent course on Marketing Analytics

創建者 Salma A E F F

May 21, 2019

its really interesting to get involved in this course. its very useful to me.

Thank you

創建者 Hailemariam K G

May 18, 2019

I

h

a

v

e

l

e

a

r

n

e

d

a

l

o

t

f

r

o

m

t

h

I

s

c

o

u

r

s

e

!

創建者 LUCAS R D S

May 15, 2019

Sensacional tras uma nova perspectiva para a analise de marketing, um excelente complemento para os cursos anteriores