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學生對 弗吉尼亚大学 提供的 Digital Product Management: Modern Fundamentals 的評價和反饋

4.7
1,086 個評分
322 個審閱

課程概述

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

熱門審閱

LK

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JH

Jun 26, 2019

Great overview of product management in a digital world. It was very accessible to a beginner like myself. There are a ton of great tools and process that are easily transferable to the real world.

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126 - Digital Product Management: Modern Fundamentals 的 150 個評論(共 321 個)

創建者 Karl M

Sep 13, 2017

This course was a helpful overview of modern ideas and practices within product development. I enjoyed the way the course is broken out into short videos, infographics, practical examples, and real-life interviews throughout; quick and to the point. I am excited to try to apply some of the concepts I have learned in this course. Thanks Alex!

創建者 Sophia

Nov 17, 2017

A lot useful and practical information

創建者 Andy

Jul 26, 2018

This was a terrific introduction and explanation of recent concepts and methods which a product manager can use to be much more effective in his or her role. Alex Cowan did an outstanding job in presenting the information clearly and in keeping me engaged. For the most part, the guest speakers were very informative. I have not checked the repository of the content, so cannot speak to that (another comment may be forthcoming... ) I say this because I would like the opportunity to refer to the documentation from time to time, to refresh my memory, when needed. Really enjoyed it, and learning the material.

創建者 Piyush P

Jun 24, 2018

Great introductory course for product management aspirants.

創建者 Sai L M

Jun 30, 2017

Loved it all. Thank you so much Alex .

創建者 Stefan W

Dec 07, 2017

I looked for a new approach in product management and Alex fulfilled my expectations with his course. He is passionate about product management and likes to share his experiences. For someone whose English is not his mother tongue, Alex communicates it in a very comprehensible and pictorial way. His network of experts is suitably diverse. However, I had some problems understanding them.

創建者 Luong C C

Jul 16, 2018

Great course to understand how to be a success product manager

創建者 Krishan M

Apr 17, 2019

Excellent course for existing product manager or aspiring product manager. Very useful for entrepreneurs. A large number of startups fail due to not having a clear understanding of the customer needs and this course has very detailed, action oriented approach to achieve this aspect.

創建者 vishweshwaran r

Apr 17, 2019

Thanks for the great program, structuring and pace Alex. Lot of the digital product management concepts have been new to me, and helped me understand in greater depth of why i do, what i do, intuitively.

This program will help me stay relevant in the current digital product management market and stay ahead of the curve by applying the concepts of digital product management.

Overall, i enjoyed this program very much.

創建者 Pramod K

Apr 14, 2019

It is an excellent course for newbies. It gives kick start to start start career in Product management.

創建者 pankaj k s

Apr 14, 2019

Great Course , Enjoyed all Aspects of it.

創建者 Deborah K

May 10, 2019

Excellent course - great as a refresher of basic skills/knowledge and also as a intro/overview of current trends/areas with respect to data science and business models. Thank you!

創建者 Try L M

May 12, 2019

Strong product management course even for experienced PMs since it discusses the application of modern methodologies derived from leading practices in experimentation, customer creation and innovation management. It also has comprehensive sections about exploring a new product idea and performing incremental innovation depending on the problem-solving phase.

創建者 Alexey T

Apr 05, 2019

Just amazing!

I am impressed. Clever and useful.

創建者 Shantanu B

Apr 06, 2019

I am a senior dev guy who needed a good product perspective. This course definitely served that purpose. On top of that it made me really find interest in this new function. It will definitely make the job of working with product teams easier for me. I think Alex did a great job of teaching this course.

創建者 Gary L K I

Mar 24, 2019

Great course, great instructor. Alex has an outstanding ability to breakdown any concept and translate them no matter the students experience level. I am going to recommend this course to my staff and colleagues.

創建者 Priyank D

Mar 27, 2019

Must attend by All Product Managers. It's very Practical and Applied Product Management Technique Training

創建者 Upahar S

May 13, 2019

Very useful to my journey in building a product manager's mindset as well as skillset

創建者 Kanushka S J

May 19, 2019

This is an excellent course indeed in every aspects. I have learned the much needed Product Management fundamental and also current trends and best practices. Alex has a great teaching and practical experience in delivering what we want to learn and the course is well organized. I really like the talk sessions with industry partners. The resources section have lots of valuable things that we can learn. Thank you Alex, UOV - Darden School of Business and Coursera platform for giving me this valuable opportunity to learn.

創建者 Joao G C G M B

May 20, 2019

I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.

創建者 Sue B

May 29, 2019

Great course to get new insights to becoming a better product manager and learn other ways to do your job successfully.

創建者 Sampath k

May 30, 2019

This course gave me a very clear mental model of what a PM should do. It was very interesting throughout. Every week i learned something new, i unlearned something i though i knew.

The icing on the cake is this course will not only make you a PM but also an entrepreneur. It is balanced towards both enterprise and statup world

Thanks Alex for such a wonderful course.

創建者 vaibhav

May 31, 2019

Great Course! for all who currently works as a product manager or looking for a role of product manager in near future.

創建者 Ankur B

Jun 05, 2019

It is a great course for some starting with products.

創建者 Wrath_Of_God

Jun 10, 2019

It is a brilliant course. It has been well structured by the faculty. It brought along a wide canvas of knowledge and stood up to my expectations. I would recommend this course to people willing to get through the fundamentals of the Product Management sphere.