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學生對 弗吉尼亚大学 提供的 Digital Product Management: Modern Fundamentals 的評價和反饋

4.7
1,196 個評分
358 條評論

課程概述

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

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LK

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JH

Jun 26, 2019

Great overview of product management in a digital world. It was very accessible to a beginner like myself. There are a ton of great tools and process that are easily transferable to the real world.

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126 - Digital Product Management: Modern Fundamentals 的 150 個評論(共 358 個)

創建者 Frederic

Jul 02, 2019

Well structured and explained. Good to grasp what is digital product manager does and have a glance at the methods/tools that can be applied.

創建者 SYED H H

Aug 26, 2019

this course helped me understand the role of Product Manager... nice teacher.. good way of teaching and the case studies were also helpful.

創建者 PAROMITA P

Oct 28, 2018

Thank you the course was very helpful and informative for me to be able to use the knowledge in my future product management assignments.

創建者 Adrien A

Sep 14, 2019

Great class with general information on Product Managers best practices. Experienced Product Managers can also benefit from the course.

創建者 Himanshu C

Aug 06, 2019

The course is well structred and covers every aspect of product management. The guest invited really helped to gain practical knowledge

創建者 Alina S

Dec 20, 2018

Comprehensive, motivational course with great lecture and resource materials, as well as reinforcement through thoughtful assessments.

創建者 Orlando S P M

May 28, 2018

A must take course for any Product Manager or for people wanting to develop a new product, this will save you a lot a time and waste.

創建者 Tristan J

Oct 17, 2017

Absolutely loved this, the presenter explains everything in a concise and practical manner and the information covered is fantastic.

創建者 Jan W

Sep 15, 2019

Super summary of key skills you need as a PM for digital products, very well presented and encouraging to use in daily business.

創建者 Emmanuel W

Jun 30, 2019

Super interesting course for PM rookies. Lots of different concepts to ingest, greatly balanced with visual processes mapping.

創建者 thomas

Sep 01, 2019

Great course with meaningful insights into digital product management. Really enjoyed the videos and supplementary resources.

創建者 Robert F

May 07, 2019

A great course providing an overview of tools and frameworks to use while developing new and/or scaling existing products.

創建者 Deleted A

Apr 27, 2018

Great information and presentation. The visuals were awesome and the examples were great too. Teh instructor was engaging

創建者 vaibhav

May 31, 2019

Great Course! for all who currently works as a product manager or looking for a role of product manager in near future.

創建者 Sue B

May 29, 2019

Great course to get new insights to becoming a better product manager and learn other ways to do your job successfully.

創建者 Diederik T

Jul 22, 2018

Lovely course. Great introduction to digital product management and a stepping stone towards my personal future as PM.

創建者 Ximena L G

Apr 21, 2018

Amazing, interactive and clear way to discuss Product Management! Full of examples and practical tips, thanks so much

創建者 Aarthi

Apr 09, 2018

Really good in breaking things down the concepts with examples for a beginner to understand the process or framework.

創建者 Vipul

Dec 24, 2019

It's a great course and suggested tools are good. Few of them I can start implementing in my organisation as well.

創建者 Gaurav

Jul 28, 2018

Extremely nice and concise course, deals with relevant areas of product management. Beautifully structured course.

創建者 CHIEH Y H

Feb 04, 2018

great course for beginning to know what jobs and sense PM should have. Come to try, or you will regret missing it.

創建者 Chrisabel B

Oct 13, 2018

Very practical way of knowledge transfer. Liked especially the interviews with practitioners from google and co!

創建者 Laukik S

Nov 24, 2019

Amazing, Loved it! Would like to meet Alex in person and congratulate him. Coursera, can you make that happen?

創建者 Kory R

Dec 13, 2019

Really well taught course and it gave me a lot of tools that I, as a product designer, can use with my teams.

創建者 Priyank D

Mar 27, 2019

Must attend by All Product Managers. It's very Practical and Applied Product Management Technique Training