According to the U.S. Bureau of Labor Statistics, in the current economy, Americans shift jobs every 4-5 years, which translates into 8-10 job transitions, including several career changes, over one’s life time. With competition for jobs on the rise, a person’s continuing employability and career success are increasingly defined by his or her mastery of individual career development and the ability to effectively "manage oneself" (P. Drucker).
提供方
职业品牌管理职业生涯品牌管理 專項課程纽约州立大学纽约州立大学課程信息
16,574 次近期查看
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完成後獲得證書
100% 在線
立即開始，按照自己的計劃學習。
第 1 門課程（共 4 門）
完成時間大約為15 小時
英語（English）
字幕：阿拉伯語（Arabic）, 法語（French）, （歐洲人講的）葡萄牙語, 中文（簡體）, 意大利語, 越南語, 德語（German）, 俄語（Russian）, 英語（English）, 西班牙語（Spanish）, 羅馬尼亞語
您將獲得的技能
- Self-Assessment
- Career Development
- Skills Management
- strategy
- Job Readiness
可靈活調整截止日期
根據您的日程表重置截止日期。
可分享的證書
完成後獲得證書
100% 在線
立即開始，按照自己的計劃學習。
第 1 門課程（共 4 門）
完成時間大約為15 小時
英語（English）
字幕：阿拉伯語（Arabic）, 法語（French）, （歐洲人講的）葡萄牙語, 中文（簡體）, 意大利語, 越南語, 德語（German）, 俄語（Russian）, 英語（English）, 西班牙語（Spanish）, 羅馬尼亞語
提供方
纽约州立大学纽约州立大学
The State University of New York, with 64 unique institutions, is the largest comprehensive system of higher education in the United States. Educating nearly 468,000 students in more than 7,500 degree and certificate programs both on campus and online, SUNY has nearly 3 million alumni around the globe.
授課大綱 - 您將從這門課程中學到什麼
完成時間為 2 小時
Getting Started
To achieve a competitive edge on the job market, one needs to stand out by creating, managing, and communicating a strong career brand. The introductory module takes you through all stages of career brand building providing a bird's-eye view of the specialization. By completing Week 1, you'll be able to identify critical factors for career success in today's economy and recognize that building a strong career brand requires a combination of superior marketable skills and a powerful personal image. You will begin developing a personalized self-management information system and set up your Career Development Lab.Your instructors for this week are Amy Giaculli and Val Chukhlomin.
完成時間為 2 小時
6 個視頻 （總計 26 分鐘）, 7 個閱讀材料, 1 個測驗
完成時間為 3 小時
Understanding careers and career skills
Managing and branding your career to align with a dynamic employment landscape, and with your personal interests, values, and goals requires ongoing skill development. In Week 2, you will learn how to develop a skill-based view of yourself, with particular attention to transferable skills. Using a competency framework, you will examine your knowledge, skills, abilities, and attitudes as they relate to your career self-management.
完成時間為 3 小時
10 個視頻 （總計 62 分鐘）
完成時間為 4 小時
Crafting career self-strategy
By completing Week 3, you will be able to apply the tools of career self-management such as mapping your skill base in the Volatile Uncertain Complex Ambiguous (VUCA) environment. You will be able to implement self-discovery skills and better define your career goals and Future work self! You instructor for this week is Kymn Rutigliano, CDL Workouts facilitators are Amy Giaculli and Val Chukhlomin.
完成時間為 4 小時
9 個視頻 （總計 37 分鐘）, 3 個閱讀材料, 4 個測驗
完成時間為 2 小時
How to be competitive on the job market
In Week 4, you will analyze the competitive job market environment and job descriptions. You will also assess your mastery of critical tasks and your competency performance level. In addition, we will introduce SWOT and the Dashboard, which are two metrics that you can apply to gain a competitive advantage for your next job.
完成時間為 2 小時
10 個視頻 （總計 52 分鐘）
審閱
- 5 stars66.18%
- 4 stars21.94%
- 3 stars7.19%
- 2 stars3.59%
- 1 star1.07%
來自STRATEGIC CAREER SELF-MANAGEMENT的熱門評論
由 MK 提供2017年10月4日
If your looking to revitalize or advance your career, this course will help you become a self- directed learner and seek out opportunities to enhance your portfolio.
由 MN 提供2016年2月8日
I am so eager to be part of the class, Thank you for this Coursera
由 UM 提供2016年3月14日
This course was very practical and provided lots of useful templates and materials. I'm looking forward next courses on this Specialization. Thank you Professors.
由 RP 提供2021年6月27日
Very effective course and helpful to work on career development and Self-Management
關於 职业品牌管理职业生涯品牌管理 專項課程
In the business world, smart organizations use branding and strategic management techniques to differentiate themselves from their competition and to achieve a competitive advantage. In this Specialization, you will learn how to use proven brand management methods and tools for individual career development in competitive job environments. You will gain knowledge and analytical skills for career self-management and learn techniques for career brand building. You will create a robust self-management information system that will help you self-organize and increase your human capital by building high demand employability skills. During each week of the Specialization, you will be practicing various career branding techniques in your custom-built, individual Career Development Lab. The final Capstone Project is designed as a training facility where you will create your evidence-based portfolios, professional development plans, personal self-marketing and branding strategies, presentations, and public profiles.
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