Becoming a Sports Agent

凯斯西储大学

課程信息

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An immersive experience in the world of sports that will take students through the four stages of a professional athlete's career. Utilizing lectures, guest speakers, reading assignments and hypothetical walkthroughs, students will learn how the best sports agents manage clients at each of these four stages.
This course will provide each student with the skills necessary to guide an athlete through the difficult decisions that can make or lose the athlete millions of dollars, as well as affect their public image and career. Walking through the four stages of an athlete's career, we will provide a broad scope of the landscape of amateur and professional sports so that you can avoid the pitfalls and traps that so many have fallen into in the past; not to mention, bringing you updates throughout the course regarding the rapidly changing sports world that we live in today. Analyzing the best practices in the management of the superstar athletes with whom Professor Carfagna, Professor Volante and their expert guests have worked, we will show you how to manage the career of any professional athlete who might seek your guidance at any stage of his or her professional career.

學生職業成果

25%

完成這些課程後已開始新的職業生涯

40%

通過此課程獲得實實在在的工作福利

可分享的證書

完成後獲得證書

100% 在線

立即開始，按照自己的計劃學習。

可靈活調整截止日期

根據您的日程表重置截止日期。

初級

完成時間大約為28 小時

英語（English）

字幕：英語（English）

學生職業成果

25%

完成這些課程後已開始新的職業生涯

40%

通過此課程獲得實實在在的工作福利

可分享的證書

完成後獲得證書

100% 在線

立即開始，按照自己的計劃學習。

可靈活調整截止日期

根據您的日程表重置截止日期。

初級

完成時間大約為28 小時

英語（English）

字幕：英語（English）

講師

Peter A. Carfagna

Distinguished Practitioner in Residence

School of Law

7,200 個學生

1 門課程

Richard J. Volante, Esq.

Adjunct Instructor, Representing the Professional Athlete

Case Western Reserve University School of Law

7,200 個學生

1 門課程

提供方

凯斯西储大学

Case Western Reserve University is a leading national research university located in Cleveland, Ohio. Through its seven schools and college, Case Western Reserve offers top-10 programs in health law, organizational behavior and social work and top-25 programs in biomedical engineering, international law, medicine and nursing. More than 4,000 undergraduate and nearly 6,000 graduate and professional students are enrolled at CWRU, representing all 50 states and more than 90 countries.

教學大綱 - 您將從這門課程中學到什麼

週

週 1

完成時間為 3 小時

Module 1: Introduction to Agents and the Collective Bargaining Agreements of the MLB, NFL and NBA

An introduction to the duties of an agent; the "Rep K" that controls the player-agent relationship; and an analysis of the collective bargaining agreements that govern the three major leagues in the US -- including how a professional athlete achieves free agency in each major league and how players can be punished for improper behavior on and off the field.

完成時間為 3 小時

8 個視頻（總計 81 分鐘）, 2 個閱讀材料, 1 個測驗

8 個視頻

Introducing the Course1分鐘

Lesson Introduction1分鐘

The Representation Agreement ("Rep K")4分鐘

NFL Commissioner12分鐘

Fred Nance - NFL Commissioner's Authority9分鐘

Andy Simms - Representing NFL Players24分鐘

Jay Reisinger - Baseball Arbitrations14分鐘

Play Act - Reaching Free Agency in the NFL, NBA and MLB11分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments30分鐘

1 個練習

Module 1 Quiz20分鐘

週

週 2

完成時間為 3 小時

Module 2: Recruiting and Managing Clients

An introduction on how to approach recruiting clients, how to build an agency, and how to manage clients once they have signed a representation agreement; an analysis of the effect of professional sports on youth sports, and vice versa.

完成時間為 3 小時

5 個視頻（總計 108 分鐘）, 2 個閱讀材料, 1 個測驗

5 個視頻

Lesson Introduction - Recruiting Clients13分鐘

Miles Welo - Breaking Into the Industry and Growing an Agency37分鐘

Dale Sheptak - Managing Clients and the Effect of Professional Sports on Youth Sports33分鐘

Darren Heitner - Fiduciary Duties of Agents Pt. I12分鐘

Darren Heitner - Fiduciary Duties of Agents Pt. II10分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments20分鐘

1 個練習

Module 2 Quiz20分鐘

週

週 3

完成時間為 3 小時

Module 3: Early Stages of Professionalism and Selecting an Agency

How the best high school baseball player in the U.S. in 2013, Clint Frazier, went about selecting his management team; the way Major League Baseball teams handle their minor leaguers; and what it takes for any of them to reach the Majors. In this Lesson, we will also study how an agent can build an agency from the ground up, and represent professional athletes through their progression to their peak earning years. Finally, a look into the beginning of LeBron James’ career with his personal attorney, up to “The Decision.”

完成時間為 3 小時

10 個視頻（總計 87 分鐘）, 2 個閱讀材料, 2 個測驗

10 個視頻

Lesson Introduction1分鐘

Age Eligibility7分鐘

John Palguta - Financial Planning for Athletes in the Early Stages15分鐘

Clint Frazier - The Life of a Minor League Baseball Player Pt. I9分鐘

Clint Frazier - The Life of a Minor League Baseball Player Pt. II5分鐘

Fred Nance - LeBron James, The Early Years9分鐘

Jeff Schwartz - Representing Young NBA Stars11分鐘

Play Act - Handling Athletes in the Early Years6分鐘

Brad Seymour - Minor League Baseball Pt. I8分鐘

Brad Seymour - Minor League Baseball Pt. II12分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments20分鐘

1 個練習

Module 3 Quiz20分鐘

週

週 4

完成時間為 2 小時

Module 4: Representing the Peak Professional Athlete Pt. I

Protecting the publicity rights of athletes while monetizing and maximizing their brands through product endorsement and license agreements. We will analyze the history of publicity rights and how to market your clients image effectively.

完成時間為 2 小時

7 個視頻（總計 73 分鐘）, 2 個閱讀材料, 1 個測驗

7 個視頻

Lesson Introduction1分鐘

Product Endorsement Agreements6分鐘

Publicity Rights7分鐘

Craig Nard - Legal Evolution of Publicity Rights22分鐘

Marketing an Athlete10分鐘

Ron Katz - Jim Brown v. Electronic Arts18分鐘

Play Act - Sport Marketing5分鐘

2 個閱讀材料

Guest Speaker Bio5分鐘

Reading Assignments20分鐘

1 個練習

Module 4 Quiz20分鐘

週

週 5

完成時間為 3 小時

Module 5: Representing the Peak Professional Athlete Pt. II

Rebuilding the reputation of athletes who have damaged their brands. How a financial advisor can help a player manage income streams to maintain their lifestyle post-retirement. Also, we will discuss whether LeBron James made the right long-term branding decision by returning to Cleveland, and where his brand will go from here.

完成時間為 3 小時

6 個視頻（總計 62 分鐘）, 2 個閱讀材料, 2 個測驗

6 個視頻

Lesson Introduction1分鐘

Jeff Schwartz - Representing Peak NBA Stars12分鐘

John Palguta - Financial Planning for Peak Professional Athletes7分鐘

Jay Reisinger - Rehabilitating an Athlete's Brand14分鐘

Fred Nance - LeBron's Return to Cleveland16分鐘

Play Act - Representing Peak Professional Athletes7分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments25分鐘

1 個練習

Module 5 Quiz20分鐘

週

週 6

完成時間為 3 小時

Module 6: Income Protection and Life After Retirement

Protecting an athlete's income through insurance policies; an analysis of the on-going concussion epidemic in contact sports; and how an athlete can best prepare for life after retirement.

完成時間為 3 小時

9 個視頻（總計 68 分鐘）, 2 個閱讀材料, 2 個測驗

9 個視頻

Lesson Introduction1分鐘

John Palguta - Financial Planning for Mature and Retired Athletes9分鐘

Jim Convertino - Insurance and Risk Management of Athletes Pt. I7分鐘

Jim Convertino - Insurance and Risk Management of Athletes Pt. II7分鐘

Career-Ending Injuries9分鐘

Concussions in Sports4分鐘

Chris Nowinski - Concussions in Football Pt. I12分鐘

Chris Nowinski - Concussions in Football Pt. II8分鐘

Play Act - Representing Mature Athletes6分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments20分鐘

1 個練習

Module 6 Quiz20分鐘

週

週 7

完成時間為 2 小時

Module 7: Life Cycle of Individual Sports, the Longest Career Trajectory Pt. I

An introduction to the world of golf and tennis athletes who have enjoyed the longest careers in sports. Insider experts' look into how an athlete can diversify his or her brand. Also, the Commissioner of the LPGA will discuss the ins and outs of the ladies’ tour.

完成時間為 2 小時

5 個視頻（總計 71 分鐘）, 2 個閱讀材料, 1 個測驗

5 個視頻

Lesson Introduction1分鐘

Dave Lightner - Representing Golfers Pt. I19分鐘

Dave Lightner - Representing Golfers Pt. II14分鐘

Michael Whan - The LPGA Pt. I21分鐘

Michael Whan - The LPGA Pt. II14分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments20分鐘

1 個練習

Module 7 Quiz20分鐘

週

週 8

完成時間為 3 小時

Module 8: Life Cycle of Individual Sports, the Longest Career Trajectory Pt. II

An introduction to the world of golf and tennis athletes who have enjoyed longest careers in sports. Insider experts' look into how an athlete can diversify his or her brand. How an agent can best protect his or her athlete in endorsement agreements through appropriately drafted suitability and morals clauses.

完成時間為 3 小時

5 個視頻（總計 58 分鐘）, 2 個閱讀材料, 2 個測驗

5 個視頻

Lesson Introduction1分鐘

Gavin Forbes - Representing Tennis Players Pt. I20分鐘

Gavin Forbes - Representing Tennis Players Pt. II15分鐘

Michael Whan - The LPGA Media Rights Agreement5分鐘

Play Act - Representing Individual Sport Athletes14分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments20分鐘

1 個練習

Module 8 Quiz20分鐘

週

週 9

完成時間為 2 小時

Module 9: Representing the Professional Footballer Pt. I

An in-depth look into the life of a footballer, from the youth squad to the first team and after retirement. How to handle a player deciding whether or not to continue their career following a series of injuries. How to handle the career of the next young David Beckham, from loans to transfers to bumper contracts and more -- how to monetize the brand of your footballer, while ensuring their focus with success on the pitch.

完成時間為 2 小時

4 個視頻（總計 65 分鐘）, 2 個閱讀材料, 1 個測驗

4 個視頻

Lesson Introduction1分鐘

Danny Karbassiyoon - The Life of a Footballer13分鐘

Danny Karbassiyoon - The Life of a Scout20分鐘

Play Act - Representing Professional Footballers29分鐘

2 個閱讀材料

Guest Speaker Bio5分鐘

Reading Assignments20分鐘

1 個練習

Module 9 Quiz20分鐘

週

週 10

完成時間為 3 小時

Module 10: Representing the Professional Footballer Pt. II

完成時間為 3 小時

3 個視頻（總計 64 分鐘）, 2 個閱讀材料, 2 個測驗

3 個視頻

Carol Couse - Client Recruitment and Management15分鐘

Carol Couse - Process of a Transfer and Contract Negotiations24分鐘

Play Act - Agents in Soccer24分鐘

2 個閱讀材料

Guest Speaker Bio10分鐘

Reading Assignments20分鐘

1 個練習

Module 10 Quiz12分鐘

週

週 11

完成時間為 3 小時

Module 11: Representing the Professional Footballer Pt. III

An in-depth look into the operations of football club AFC Bournemouth with chairman Jeff Mostyn -- Jeff will also describe his roles with the FA Council. An analysis of the contract clauses in football, in particular release clauses, buyout clauses and sell-on clauses, and a brief glimpse into third-party ownership and how a transfer works. Finally, a look at the most influential agents in Europe and how they have come to be successful.

完成時間為 3 小時

4 個視頻（總計 60 分鐘）, 2 個閱讀材料, 2 個測驗

4 個視頻

Lesson Introduction1分鐘

Jeff Mostyn - Operating a Football Club Pt. I28分鐘

Jeff Mostyn - Operating a Football Club Pt. II16分鐘

Ron Katz - Safer Soccer13分鐘

2 個閱讀材料

Guest Speaker Bios5分鐘

Reading Assignments20分鐘

1 個練習

Module 11 Quiz20分鐘

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Becoming a Sports Agent