Social Norms, Social Change I
提供方
University of Pennsylvania
Unicef
Social Norms, Social Change I
University of Pennsylvania
課程信息
4.6
682 ratings
This is a course on social norms, the rules that glue societies together. It teaches how to diagnose social norms, and how to distinguish them from other social constructs, like customs or conventions. These distinctions are crucial for effective policy interventions aimed to create new, beneficial norms or eliminate harmful ones. The course teaches how to measure social norms and the expectations that support them, and how to decide whether they cause specific behaviors. The course is a joint Penn-UNICEF project, and it includes many examples of norms that sustain behaviors like child marriage, gender violence and sanitation practices.
This is Part 1 of the Social Norms, Social Change series. In these lectures, I introduce all the basic concepts and definitions, such as social expectations and conditional preferences, that help us distinguish between different types of social practices like customs, descriptive norms and social norms. Expectations and preferences can be measured, and these lectures explain how to measure them. Measurement is crucial to understanding the nature of the practice you are facing, as well as whether an intervention was or was not successful, and why. In Part 2, we will put into practice all we have learned in Part 1.
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EducationSocial PsychologyResearch MethodsQualitative Research
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1
章節
Interdependent & Independent Actions + Empirical Expectations
Welcome Social Norms, Social Change. This course aims to give you the tools to understand, measure, and change collective practices. This module focuses on two of the basic building blocks the theory of social norms is built on: the distinction between interdependent and independent behavior, and empirical expectations.
13 個視頻（共 48 分鐘）, 7 個閱讀材料, 2 個測驗
13 個視頻
1.13分鐘
1.24分鐘
1.35分鐘
1.42分鐘
1.55分鐘
1.64分鐘
Introduction to Empirical Expectations1分鐘
2.13分鐘
2.24分鐘
2.33分鐘
2.42分鐘
2.54分鐘
7 個閱讀材料
What makes a behavior independent versus interdependent?2分鐘
What is a custom?4分鐘
How do the concepts of interdependent and independent behavior apply in the wild?4分鐘
What are social expectations?1分鐘
What are empirical expectations?1分鐘
How do unilateral and multilateral expectations relate to imitation and coordination?6分鐘
What is a descriptive norm?4分鐘
2 個練習
Quiz #1: Independent and Interdependent Behavior16分鐘
Quiz #2: Empirical Expectations16分鐘
2
章節
Normative Expectations + Personal Normative Beliefs
This module adds two more of the basic building blocks of the theory: normative expectations and personal normative beliefs. Although both are "normative" — that is, both have a component dealing with a "should" — there are important differences between normative expectations and personal normative beliefs.
9 個視頻（共 30 分鐘）, 6 個閱讀材料, 2 個測驗
9 個視頻
3.13分鐘
3.23分鐘
3.34分鐘
3.42分鐘
Introduction to Personal Normative Beliefs1分鐘
4.15分鐘
4.25分鐘
4.32分鐘
6 個閱讀材料
What are Normative Expectations?10分鐘
Sanctions10分鐘
Reference Network Dependence10分鐘
Non-Prudential Personal Normative Beliefs10分鐘
Personal Normative Beliefs vs. Normative Expectations10分鐘
Attitudes vs. Personal Normative Beliefs10分鐘
2 個練習
Quiz 3: Normative Expectations16分鐘
Quiz 4: Personal Normative Beliefs16分鐘
3
章節
Conditional Preferences + Social Norms
In this module we cover two topics: conditional preferences and social norms. Conditional preferences are the final basic building block of the theory of social norms. After studying all these building blocks, we can finally assemble them to understand what it means for a collective practice to be a social norm.
11 個視頻（共 43 分鐘）, 4 個閱讀材料, 2 個測驗
11 個視頻
5.14分鐘
5.24分鐘
5.33分鐘
5.45分鐘
Introduction to Social Norms1分鐘
6.13分鐘
6.26分鐘
6.32分鐘
6.46分鐘
6.53分鐘
4 個閱讀材料
What makes a preference a conditional preference?6分鐘
What is a social norm?6分鐘
How do sanctions relate to social norms?5分鐘
How can we diagnose a collective practice?2分鐘
2 個練習
Quiz 5: Conditional Preferences16分鐘
Quiz 6: Social Norms16分鐘
4
章節
Pluralistic Ignorance + Measuring Norms
This module covers two important topics: pluralistic ignorance and norm measurement. Sometimes individuals endorse their social norms, but sometimes they do not. Knowing when a norm is endorsed is crucial for intervention. But how do we know we are dealing with a social norm or whether it's endorsed? Measurement answers that question.
12 個視頻（共 90 分鐘）, 9 個閱讀材料, 3 個測驗
12 個視頻
7.16分鐘
7.23分鐘
7.36分鐘
Introduction to Measuring Norms2分鐘
8.17分鐘
8.217分鐘
8.315分鐘
8.413分鐘
8.58分鐘
8.64分鐘
Closing1分鐘
9 個閱讀材料
What is Pluralistic Ignorance?10分鐘
Whether We are Facing Pluralistic Ignorance is an Empirical Question10分鐘
Possibilities for Tackling Pluralistic Ignorance10分鐘
Measurement: From the Lab to the Field10分鐘
Hypotheticals and Belief-Expectation Manipulation10分鐘
Measuring Beliefs and Expectations10分鐘
Measuring Social Conditionality of Preference10分鐘
Limits of Traditional Surveys and Solutions10分鐘
Vignettes10分鐘
3 個練習
Quiz 7: Pluralistic Ignorance16分鐘
Quiz 8A: Measuring Norms, Part 116分鐘
Quiz 8B: Measuring Norms, Part 216分鐘
4.6
20%
83%
13%
熱門審閱
創建者 BB•Jan 7th 2017
This is an extremely useful course. There is an effective blend of lecture, quizzes, case studies, essays, and student discussion. The content is highly relevant. I highly recommend this course.
創建者 SG•Nov 9th 2017
This course is both informative and practical! It manages to convey the complexity of social norm analysis and measurement while remaining accessible to students with no prior knowledge.
講師
Cristina Bicchieri
S. J. Patterson Harvie Professor of Social Thought and Comparative EthicsDepartment of Philosophy
關於 University of Pennsylvania
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
關於 Unicef
常見問題
When will I have access to the lectures and assignments?
Once you enroll for a Certificate, you’ll have access to all videos, quizzes, and programming assignments (if applicable). Peer review assignments can only be submitted and reviewed once your session has begun. If you choose to explore the course without purchasing, you may not be able to access certain assignments.
What will I get if I purchase the Certificate?
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
What is the refund policy?
Is financial aid available?
還有其他問題嗎？請訪問 學生幫助中心。
