課程信息
4.8
588 個評分
168 個審閱
100% 在線

100% 在線

立即開始,按照自己的計劃學習。
可靈活調整截止日期

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根據您的日程表重置截止日期。
完成時間(小時)

完成時間大約為23 小時

建議:6 hours/week...
可選語言

英語(English)

字幕:英語(English)...

您將獲得的技能

GrammarMedia AnalysisEnglish LanguageMedia Literacy
100% 在線

100% 在線

立即開始,按照自己的計劃學習。
可靈活調整截止日期

可靈活調整截止日期

根據您的日程表重置截止日期。
完成時間(小時)

完成時間大約為23 小時

建議:6 hours/week...
可選語言

英語(English)

字幕:英語(English)...

教學大綱 - 您將從這門課程中學到什麼

1
完成時間(小時)
完成時間為 4 小時

Unit 1: Introduction to Media Literacy

In this unit, you will learn what media literacy means and how you can improve your own media literacy skills....
Reading
11 個視頻(共 46 分鐘), 8 個閱讀材料, 11 個測驗
Video11 個視頻
Course Overview: Topics, Assessments, Games & Activities6分鐘
Media is Everywhere5分鐘
Listening: Interview with William Cowen...6分鐘
Language Focus: Previewing Texts4分鐘
Unlockable Achievement 1分鐘
What is Media Literacy?4分鐘
Part 1: How Can we Analyze Media Messages?4分鐘
Unlockable Achievement 2分鐘
Part 2: How Can we Analyze Media Messages?5分鐘
Language Focus: Skimming and Scanning5分鐘
Reading8 個閱讀材料
Overview of the Unit10分鐘
BASIC: Can you Separate Fact from Fiction?10分鐘
ADVANCED: Can you Separate Fact from Fiction?10分鐘
BASIC: Debate over Free Press in Ukraine Suffers from Old Stereotypes10分鐘
ADVANCED: Debate over Free Press in Ukraine Suffers from Old Stereotypes10分鐘
Game: Unit 1 Vocabulary Flashcards10分鐘
Supplemental Reading: More to it! Media Literacy10分鐘
Supplemental Reading: Make up your Own Mind. These Mobile News Apps Can Help.10分鐘
Quiz11 個練習
Check Your Understanding: William Cowen Interview10分鐘
Game 1: Preview the Text16分鐘
Assessment 1: Self-Assessment of Media Literacy Skills20分鐘
Check Your Understanding: "Can you Separate Fact from Fiction?"8分鐘
Check Your Understanding: "Debate over Free Press in Ukraine Suffers from Old Stereotypes"10分鐘
Game 2: Skimming and Scanning8分鐘
Game 3: Vocabulary Practice10分鐘
Check Your Understanding: "More to it! Media Literacy"8分鐘
Game: Review Previewing a Text8分鐘
Check Your Understanding: "Make up your Own Mind. These Mobile News Apps Can Help."8分鐘
Game: Review Skimming and Scanning8分鐘
2
完成時間(小時)
完成時間為 6 小時

Unit 2: Types of Media: Traditional vs. Social

In this unit you will learn about the differences between traditional and social media, and learn the language necessary to compare them....
Reading
11 個視頻(共 46 分鐘), 8 個閱讀材料, 12 個測驗
Video11 個視頻
What is Social Media?4分鐘
Unlockable Achievement 3分鐘
Language Focus - Comparative Adjectives5分鐘
Overcoming Bias: The Power of Social Media5分鐘
Using Social Media to Support Causes4分鐘
Language Focus - Reductions5分鐘
Part 1: The Reliability of Social Media (Editing/Doctoring Content)4分鐘
Unlockable Achievement 4分鐘
Part 2: The Reliability of Social Media (Credibility)4分鐘
The Language of New Media4分鐘
Reading8 個閱讀材料
Overview of the Unit10分鐘
Study Finds Most Americans Get News from Social Media10分鐘
BASIC: 5 Ways Social Media Helps Syrian Refugees10分鐘
ADVANCED: 5 Ways Social Media Helps Syrian Refugees10分鐘
Real or Not? Snowboarder's Video in Question10分鐘
Game: Unit 2 Vocabulary Flashcards10分鐘
Supplemental Reading: The Town that Runs on Twitter10分鐘
Supplemental Reading: It's about How you Communicate your Message10分鐘
Quiz11 個練習
Game 1: Categorize each Media Example with Its Type (Traditional or Social)16分鐘
Check Your Understanding: "Study Finds Most Americans Get News from Social Media"10分鐘
Game 2: Replace the Adjective with a Comparative Form12分鐘
Check Your Understanding: "5 Ways Social Media Helps Syrian Refugees"10分鐘
Game 3: Choose the Correct Reduced Form22分鐘
Check Your Understanding: "Real or Not? Snowboarder's Video in Question"8分鐘
Game 4: Vocabulary Review: Fill in the Blank16分鐘
Check Your Understanding: "The Town that Runs on Twitter"10分鐘
Game: Grammar Practice - Reductions12分鐘
Check Your Understanding: "It's about How you Communicate your Message"10分鐘
Game: Identify the Positive Aspects of Social Media from the Sentence Bank8分鐘
3
完成時間(小時)
完成時間為 6 小時

Unit 3: Advertising

In this unit, you will learn how advertisers use media to market their products. ...
Reading
13 個視頻(共 50 分鐘), 10 個閱讀材料, 11 個測驗
Video13 個視頻
Thinking Critically about Advertisements4分鐘
How do Advertisers Target Audiences?5分鐘
Listening: Interview with Nancy Bollinger6分鐘
Unlockable Achievement 5分鐘
Language Focus - Order of Adjectives5分鐘
Features of a Print Advertisement5分鐘
Features of Radio and Television Advertisements4分鐘
Language Focus - Intensifiers (Normal vs. Strong Adjectives)4分鐘
Using the Internet to Advertise4分鐘
Analyzing Advertisements4分鐘
Unlockable Achievement 6分鐘
Unlockable Achievement分鐘
Reading10 個閱讀材料
Overview of the Unit10分鐘
BASIC: Internet Ads Outpace Print for First Time10分鐘
ADVANCED: Internet Ads Outpace Print for First Time10分鐘
BASIC: Advertisers Join the Search for Friends Online10分鐘
ADVANCED: Advertisers Join the Search for Friends Online10分鐘
Video Assessment Instructions10分鐘
Written Assessment Instructions10分鐘
Game: Unit 3 Vocabulary Flashcards10分鐘
Ads are Everywhere, and We Do Mean Everywhere10分鐘
New TV Advertisements Shock Viewers10分鐘
Quiz10 個練習
Check Your Understanding: Interview with Nancy Bollinger10分鐘
Game 1: Match the Target Audience with the Product10分鐘
Game 2: Put the Adjectives in the Correct Order16分鐘
Assessment 1: Advertising, thinking critically about ads, and targeting audiences14分鐘
Game 3: Choose the Correct Intensifier8分鐘
Check Your Understanding: "Internet Ads Outpace Print for First Time"8分鐘
Check Your Understanding: "Advertisers Join the Search for Friends Online"8分鐘
Check Your Understanding: "Ads are Everywhere, and We Do Mean Everywhere"8分鐘
Bonus Game: Intensifier Use10分鐘
Check Your Understanding: "New TV Advertisements Shock Viewers"10分鐘
4
完成時間(小時)
完成時間為 6 小時

Bias in the Media

In this unit, we will discuss the meaning of media bias and several common types of bias. ...
Reading
13 個視頻(共 42 分鐘), 10 個閱讀材料, 10 個測驗
Video13 個視頻
What is Media Bias?4分鐘
Unlockable Achievement 7分鐘
PART 1: Language Focus- Expressing Opinions using Modals (should, must, could, might)4分鐘
PART 2: Language Focus- Expressing Opinions using Modals (should, must, could, might)3分鐘
Bias by Omission5分鐘
Unlockable Achievement 8分鐘
Bias by Placement5分鐘
Language Focus - Connotation vs. Denotation4分鐘
Bias by Spin4分鐘
Overcoming Bias4分鐘
Unlockable Achievement分鐘
Written Challenge Overview1分鐘
Reading10 個閱讀材料
Overview of the Unit10分鐘
BASIC: For the Press, Elections are a Test of Accountability10分鐘
ADVANCED: For the Press, Elections are a Test of Accountability10分鐘
Are Facebook’s Trending Topics Unfair?10分鐘
Instructions for Video Recording10分鐘
Instructions for Peer-reviewed Written Assessment10分鐘
Game: Unit 4 Vocabulary Flashcards10分鐘
Supplemental Reading: Are Biased Sources Replacing Standard News Networks in America?10分鐘
BASIC: US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming10分鐘
ADVANCED: US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming10分鐘
Quiz9 個練習
Check Your Understanding: "For the Press, Elections are a Test of Accountability"8分鐘
Game 1: Choose the Correct Modal14分鐘
Check Your Understanding: "Are Facebook’s Trending Topics Unfair?"8分鐘
Game 2: Denotations and Connotations16分鐘
Game 3: Identifying Negative Connotations12分鐘
Check Your Understanding: "Are Biased Sources Replacing News Networks?"10分鐘
Game: Bias by Omission, Placement, or Spin?16分鐘
Check Your Understanding: “US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming”10分鐘
Game: Positive/Neutral and Negative Connotations20分鐘
4.8
168 個審閱Chevron Right
職業方向

53%

完成這些課程後已開始新的職業生涯
工作福利

83%

通過此課程獲得實實在在的工作福利
職業晉升

29%

加薪或升職

熱門審閱

創建者 TAFeb 3rd 2018

This course give many valuable knowledge about media, in addition, language is very useful for me. I want you to suggest that you should study this course because media is everywhere.

創建者 TMSep 15th 2017

this course makes one understand media in a very clear and precise way, which is very essential for a vigilant person to take informed and balanced decisions in today's digital age

講師

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Lauren Fiori

Advising Specialist
English Lan
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Ian Nichols

Language Specialist
English Language Programs

關於 University of Pennsylvania

The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies. ...

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