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返回到 酒店分销基础

學生對 ESSEC商学院 提供的 酒店分销基础 的評價和反饋

4.7
1,087 個評分
258 條評論

課程概述

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain. Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (Image-In), Gregory Halidy (Triplay)...

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IM
2016年9月6日

I like it and I did never imagined the abundance of its content based on today's market.\n\nReally the course helped me a lot and immediately started implementing what I learned.\n\nThank you Coursera

LD
2018年1月6日

Very well done, these teachers and other important figures involved in the course are sharing extensive knowledges and they are teaching very clearly making the topic easy to comprehend, BRAVO!!!

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51 - 酒店分销基础 的 75 個評論(共 255 個)

創建者 Yanick L

2017年3月8日

Very good course. Great overview on Hotel distribution from many perspectives. Balances well the pros and cons of the various channels. Good essays as well

創建者 Ibán M T

2015年10月26日

The cuorse was really amazing and has infomation that approach into the business providing encourage.

I am expecting for the next, see you soon!

Thanks you.

創建者 Kannan S

2021年4月6日

Gained an in-depth knowledge on Hotel Distribution and how best a hotel can work with an OTA.Special Thanks to our Learned Instructor Mr.Peter O'Connor.

創建者 Maureen W N

2020年6月23日

Was Challenging in the beginning but that pushed me to concentrate more and work harder.

Both tutors were excellent. Looking forward to the next Course!

創建者 bền l

2020年4月11日

Really helpful for my career as i am working in hospitality. Clearly video and conprehensive syllabus. Thank you very much instructor Peter O' Connor.

創建者 Avril C

2016年6月28日

Extremely information course. This will definitely assist hotel managers to understand and manage their performance in the distribution landscape.

創建者 Gerry D

2021年1月20日

A great course that helps understand the hotel distribution strategy & plan of action for selling rooms profitably through a variety of channels

創建者 Dilmi

2019年11月25日

Truly interesting. Good overview and clear explanations of Hotel distribution, including case study and interviews of key players.

I recommend.

創建者 Sahil S

2020年8月5日

They provide us a great platform for a beginner to learn and get thorough with the basics of distribution management.

Thank you for the team.

創建者 Алексей К

2020年2月9日

Great information that you can't find easily enough in web. Structured and understandable. Thank you, Coursera and ESSEC Business School!

創建者 Enrique F

2016年8月1日

Great course. Would probably be better if a component of the grade was assigned by the professors and not only by peer-graded assesments.

創建者 Sanjay P

2020年6月1日

The course was very much useful, and it has been explained in vast with a small video. Which is very helpful in the day to day activity.

創建者 Omkar S

2020年5月10日

Excelllent module to understand the basics of ota management , rate parity and sales and distribution channels of the hotel operations .

創建者 Maria F R R

2020年6月7日

I really enjoy the course, the explanation was perfect and enriching, I want to keep learning from you!

Thank Lord for this Blessings!

創建者 Yan N C W T

2017年12月25日

Superb course, gave me insights of fundamentals of hotel distribution in one place. gained full of knowledge on this subject. great!

創建者 Joseph D

2019年6月2日

I have worked in hotel distribution (software side) for 10 years and I learned new things and reinforced others during this course.

創建者 Tanusha S

2020年7月7日

Fantastic course with in-depth detail of information that one who does not have any experience will be able to gain vast knowledge

創建者 HARDESH H

2018年12月10日

A very well planned and resourceful course on Hotel distribution which covers all the aspects of hotel distribution in 360* way.

創建者 DODO J

2020年4月8日

super cours!!! j'ai acquiert beaucoup de compétences sur l'utilisation des canaux pour booster le clientélisme dans les hôtels.

創建者 shamanique b

2020年6月8日

Awesome course a must have for anyone interested in being in hospitality industry whether independent hotel or large franchise

創建者 Renato L

2020年4月7日

A brilliant course for anyone looking to learn more about distribution in the hotel industry. Insightful and very informative.

創建者 Eefke v D

2017年10月10日

Great course. Well-informed teachers, interesting and accurate information, and assignments that match the information taught.

創建者 Bakhtawar M L

2020年5月18日

An extensively comprehensive course which explore the various channels hotels distribute themselves for revenue optimization

創建者 Marissa D

2016年3月1日

High quality course, really broadened my understanding of distribution in the hospitality industry. I enjoyed it immensely.

創建者 Nithiya G

2021年2月6日

Gained in-depth knowledge and its very useful course for anyone who is just interested or who are budding entrepreneur....