創建者 DO
•Feb 04, 2019
Very interesting approach to brand management, i liked the reflection assignments at the end of each module. thumbs up! i would like to attend the London Business School physically one day.
創建者 XH
•Feb 11, 2019
Very interesting. This Module helps me understand the meaning of Brand and brand behaviour and how to align these two concepts with the business to better deliver on the brand promise.
75 個審閱
創建者 Kanyanat Vimonchandra
•Feb 13, 2019
This course has a lot more to learn and practice, if you really want to understand Brand management
創建者 Jérôme Cinq-Mars
•Feb 11, 2019
Worth it !
創建者 Xavier Hounnou
•Feb 11, 2019
Very interesting. This Module helps me understand the meaning of Brand and brand behaviour and how to align these two concepts with the business to better deliver on the brand promise.
創建者 Ankita Kishor Chandak
•Feb 11, 2019
Brilliant course! Loved the way the concepts were introduced and their real world application explained via current business studies. Thoroughly enjoyed the interviews with various business men and women. If I were to do an MBA abroad, LBS would be very high on my list, especially due to Prof Nadar. Awesome!
創建者 oleg kalashnikov
•Feb 10, 2019
Very interesting and exiting. It forces shifting your mind and to glance on the branding process from another side
創建者 Rishabh Sethi
•Feb 07, 2019
It was awesome, i wish it included some Analytics part also.
創建者 DADA OMOLARA
•Feb 04, 2019
Very interesting approach to brand management, i liked the reflection assignments at the end of each module. thumbs up! i would like to attend the London Business School physically one day.
創建者 Jacqueline Chiang
•Jan 30, 2019
For marketing people, this is a great course to change your mindset!
創建者 Saurov Adhikari
•Jan 29, 2019
This course is very effective and up to dated. I have learned a lot from this course. The relationship among Business, Brand & Behavior has been wonderfully crafted in this course. finally I would like to thanks to the course instructor for his friendly & easily understood lectures.
創建者 Chinweike Osuagwu
•Jan 28, 2019
This course is an eye opener as to the mistakes most corporations make with regards aligning their business, brand and behavior. My sincere gratitude to Prof Nader Travassoli for putting this together.