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初級
完成時間大約為31 小時
英語(English)

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Business PlanMarket ResearchEnglish LanguageEntrepreneurship

學生職業成果

54%

完成這些課程後已開始新的職業生涯

56%

通過此課程獲得實實在在的工作福利

16%

加薪或升職
可分享的證書
完成後獲得證書
100% 在線
立即開始,按照自己的計劃學習。
可靈活調整截止日期
根據您的日程表重置截止日期。
初級
完成時間大約為31 小時
英語(English)

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宾夕法尼亚大学

教學大綱 - 您將從這門課程中學到什麼

內容評分Thumbs Up99%(101,614 個評分)Info
1

1

完成時間為 9 小時

Unit 1: Becoming an Entrepreneur

完成時間為 9 小時
24 個視頻 (總計 83 分鐘), 14 個閱讀材料, 13 個測驗
24 個視頻
Course Introduction Part I - Course Overview (Video 2)4分鐘
Course Introduction Part II - Using the Course Site (Video 3)4分鐘
Unlockable Achievement9
What is Entrepreneurship? (Video 4 Part 1)2分鐘
What is Entrepreneurship? (Video 4 Part 2)5分鐘
Language Focus - Reading Skills (Video 5 Part 1)2分鐘
Language Focus - Reading Skills (Video 5 Part 2)5分鐘
Unlockable Achievement9
Why Entrepreneurship? (Video 6 Part 1)6分鐘
Why Entrepreneurship? (Video 6 Part 2)2分鐘
Ideas, Products, and Opportunities (Video 7)6分鐘
Unlockable Achievement9
Unlockable Achievement9
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 1)7分鐘
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 2)2分鐘
Deciding on a Type of Startup (Video 9 Part 1)5分鐘
Deciding on a Type of Startup, Guest Speaker (Video 9 Part 2)3分鐘
Risk, Failure, and Important Steps (Video 10 Part 1)4分鐘
Risk, Failure, and Important Steps (Video 10 Part 2)4分鐘
Language Focus - Comparative Structures (Video 11 Part 1)4分鐘
Language Focus - Comparative Structures (Video 11 Part 2)2分鐘
Language Focus - Comparative Structures (Video 11 Part 3)2分鐘
Online Learning Opportunities to Extend Your Skills38
14 個閱讀材料
Overview of the Unit5分鐘
Video/Listening: Elon Musk's Journey to Mars2分鐘
Game 1: Unit 1 Vocabulary Flashcards6分鐘
BASIC: Entrepreneurship seen as solution to South Africa's unemployment crisis5分鐘
ADVANCED: Entrepreneurship seen as a solution to S. Africa’s unemployment crisis7分鐘
Women taxi startups gaining speed globally10分鐘
African women entrepreneurs think big and share dreams10分鐘
“This recent grad brewed a startup by managing the details”5分鐘
Young Entrepreneurs Win Million-Dollar Prize10分鐘
“Many paths lead to successful business startups”5分鐘
“Entrepreneurs find new ways to address housing shortages"10分鐘
Video: “Ludwick Marishane: A bath without water”4分鐘
“Broadway rallies to save a beloved diner"4分鐘
Game: Unit 1 Vocabulary Flashcards5分鐘
13 個練習
Unit 1 Assessment 1: Self-Assessment of Business & Entrepreneurship Vocabulary Knowledge10分鐘
Check Your Understanding: "Entrepreneurship Seen as Solution to S. Africa's Unemployment Crisis"30分鐘
Check Your Understanding: "African women entrepreneurs think big and share dreams"30分鐘
Check Your Understanding: "This recent grad brewed a startup by managing the details"30分鐘
Game 2: Identifying Different Types of Products30分鐘
Game 3: Creating Product Descriptions30分鐘
Game 4: Correlative Connectors & Sentence Connectors30分鐘
Check Your Understanding: "Young Entrepreneurs Win Million-Dollar Prize"
Game: Connector Practice Activity30分鐘
Check Your Understanding: "Many paths lead to successful business startups"30分鐘
Check Your Understanding: Entrepreneurs find new ways to address housing shortages30分鐘
Check Your Understanding: "Ludwick Marishane: A Bath Without Water"30分鐘
Check Your Understanding: "Broadway rallies to save a beloved diner"30分鐘
2

2

完成時間為 8 小時

Unit 2: Identifying an Opportunity

完成時間為 8 小時
20 個視頻 (總計 67 分鐘), 11 個閱讀材料, 10 個測驗
20 個視頻
Unlockable Achievement9
Informal Research - Advantages and Disadvantages (Video 2)5分鐘
Formal Research - Advantages and Disadvantages (Video 3 Part 1)2分鐘
Formal Research - Advantages and Disadvantages (Video 3 Part 2)4分鐘
Language Focus - Listening Strategies (Video 4 Part 1)4分鐘
Language Focus - Listening Strategies (Video 4 Part 2)2分鐘
Unlockable Achievement9
Creating a Survey (Video 5 Part 1)6分鐘
Creating a Survey (Video 5 Part 2)4分鐘
Language Focus - Questions and Intonation (Video 6 Part 1)2分鐘
Language Focus - Questions and Intonation (Video 6 Part 2)4分鐘
Language Focus: Sample questions and intonation2分鐘
Unlockable Achievement6
Collecting Data (Video 7)5分鐘
Evaluating Results (Video 8)6分鐘
Unlockable Achievement9
Completing Assessment 2 (Video 9 Part 1)6分鐘
Completing Assessment 2 (Video 9 Part 2)1分鐘
Unlockable Achievement9
11 個閱讀材料
Overview of the Unit1分鐘
Game 1: Unit 2 Vocabulary Flashcards5分鐘
BASIC: Washington state's new apple joining a changing industry5分鐘
ADVANCED: Washington state's new apple joining a changing industry7分鐘
BASIC: Bugs are the new food4分鐘
ADVANCED: Bugs are the new food5分鐘
Samples of Question Forms and Intonation (for Assessment 1)2分鐘
Assessment 2 Model10分鐘
“Taiwanese business seeks specialized markets”5分鐘
“People who bring their own grocery bags are more likely to buy junk food”5分鐘
Game: Unit 2 Vocabulary Flashcards6分鐘
9 個練習
Check Your Comprehension: "Washington state's new apple joining a changing industry"30分鐘
Game 2: More Practice with Comparative Language30分鐘
Check Your Comprehension: "Bugs are the new food"30分鐘
Game 3: Creating Survey Questions30分鐘
Unit 2, Assessment 1: Questions and Intonation30分鐘
Analyzing Sample Survey Data30分鐘
Game: Question Matching Practice Activity30分鐘
Check Your Understanding: "Taiwanese business seeks specialized markets"30分鐘
Check Your Understanding: "People who bring their own grocery bags are more likely to buy junk food"30分鐘
3

3

完成時間為 4 小時

Unit 3: Creating a Business Plan (Part 1)

完成時間為 4 小時
10 個視頻 (總計 39 分鐘), 8 個閱讀材料, 6 個測驗
10 個視頻
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 1)5分鐘
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 2)4分鐘
Unlockable Achievement9
Business description, including management and operations (Video 3)5分鐘
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 1)3分鐘
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 2)3分鐘
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 3)3分鐘
Marketing: Part II: Business Plan (Video 5 Part 1)5分鐘
Marketing: Part II: Business Plan (Video 5 Part 2)3分鐘
8 個閱讀材料
Overview of Unit 31分鐘
BASIC: Nigeria's Wecyclers works for reusable future in Lagos5分鐘
ADVANCED: Nigeria’s Wecyclers work for reusable future in Lagos7分鐘
BASIC: Chinese go to Los Angeles for Kobe Bryant, but skip the beach5分鐘
ADVANCED: Chinese go to Los Angeles for Kobe Bryant, but skip the beach7分鐘
“50 business ideas you can start for under $100"7分鐘
"Chilean government seeks to boost female-led start-ups"5分鐘
Game: Unit 3 Vocabulary Flashcards7分鐘
6 個練習
Game 1: Practice with degree complements and intensifiers30分鐘
Check Your Understanding: "Nigeria's Wecyclers for reusable future in Lagos"30分鐘
Check Your Understanding: "Chinese Go to Los Angeles for Kobe Bryant, But Skip the Beach"30分鐘
Game 2: Sorting the 4 Ps30分鐘
Check your Understanding: "50 business ideas you can start for under $100"30分鐘
Check Your Understanding: "Chilean government seeks to boost female-led start-ups"30分鐘
4

4

完成時間為 3 小時

Unit 3: Creating a Business Plan (Part 2)

完成時間為 3 小時
9 個視頻 (總計 36 分鐘), 3 個閱讀材料, 5 個測驗
9 個視頻
Financials: Part II: Income statement (Vocabulary & concept focus) (Video 7)6分鐘
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 1)4分鐘
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 2)3分鐘
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 3)3分鐘
Strategic Language Focus - Describing Financials (Video 9)5分鐘
Creating a brief business plan (Video 10 Part 1)3分鐘
Creating a brief business plan (Video 10 Part 2)3分鐘
Unlockable Achievement9
3 個閱讀材料
Template and Model for Brief Business Plans (for Assessment 2)5分鐘
It's a startup world!10分鐘
Game: Unit 3 Vocabulary Flashcards7分鐘
4 個練習
Game 3: Vocabulary: Word problems matching numbers with words30分鐘
Game 4: Vocabulary: Word problems matching numbers with words30分鐘
Game 5: Interpreting Results30分鐘
Check Your Understanding: "It's a startup world!"

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