Analyzing Product Opportunities with Creately

4.7
11 個評分
提供方
Coursera Project Network
在此指導項目中,您將:

Define product and market potential using Ansoff matrix analysis and Creately

Examine the opportunities and next strategic steps for the project

Clock150 Minutes
Intermediate中級
Cloud無需下載
Video分屏視頻
Comment Dots英語(English)
Laptop僅限桌面

By the end of this project, you will be fluent in identifying and analyzing product and market opportunities for new businesses, and in deriving next phase strategies from your analysis. This will enable you to generate positive results for your business venture. This project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in competitive strategy and the Creately platform to explore and analyze these models. This is an important step for individuals or companies wanting to explore new markets for products or services. We will practice critically examining markets and products structures that affect the business. You will engage in evaluating, through examples and hands-on practice, making decisions on product orientation for existing markets as well as new markets. Furthermore, you will assess whether to modify or keep the product structure when entering the market. This project furthers the knowledge and skills acquired during "Analyzing Market Attractiveness Using Creately", and is important step in engineering a successful product or service.

您要培養的技能

StartupBusiness StrategyEntrepreneurshipproduct/serviceInnovation

分步進行學習

在與您的工作區一起在分屏中播放的視頻中,您的授課教師將指導您完成每個步驟:

  1. Use Creately as a business tool to customize our project template using Creately’s features.

  2. Evaluate the Ansoff Matrix methodology and relate it to the hands-on project map.

  3. Define and identify strategies for products and services in existing markets with Market Penetration strategies.

  4. Analyse and suggest new product options for existing markets with Product Development strategies.

  5. Define and identify product strategies for entering new markets with Market Development strategies.

  6. Define and classify product options for new products in new markets with diversification strategies with Diversification strategies.

  7. Bring it all together to understand and assess the opportunities available for each strategy and define the next steps by asking strategic questions (Part 1).

  8. Bring it all together to understand and assess the opportunities available for each strategy and define the next steps by asking strategic questions (Part 2).

指導項目工作原理

您的工作空間就是瀏覽器中的雲桌面,無需下載

在分屏視頻中,您的授課教師會為您提供分步指導

常見問題

常見問題

  • 購買指導項目後,您將獲得完成指導項目所需的一切,包括通過Web 瀏覽器訪問云桌面工作空間,工作空間中包含您需要了解的文件和軟件,以及特定領域的專家提供的分步視頻說明。

  • 由於您的工作空間包含適合筆記本電腦或台式計算機使用的雲桌面,因此指導項目不在移動設備上提供。

  • 指導項目講師是特定領域的專家,他們在項目的技能、工具或領域方面經驗豐富,並且熱衷於分享自己的知識以影響全球數百萬的學生。

  • 您可以從指導項目中下載並保留您創建的任何文件。為此,您可以在訪問云桌面時使用‘文件瀏覽器’功能。

  • 指導項目不符合退款條件。 請查看我們完整的退款政策

  • 指導項目不提供助學金。

  • 指導項目不支持旁聽。

  • 您可在頁面頂部點按此指導項目的經驗級別,查看任何知識先決條件。對於指導項目的每個級別,您的講師會逐步為您提供指導。

  • 是,您可以在瀏覽器的雲桌面中獲得完成指導項目所需的一切。

  • 您可以直接在瀏覽器中於分屏環境下完成任務,以此從做中學。在屏幕的左側,您將在工作空間中完成任務。在屏幕的右側,您將看到有講師逐步指導您完成項目。

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