How to Use the Business Model Canvas for Strategic Analysis

提供方
Coursera Project Network
在此指導項目中,您將:

Determine the 9 building blocks that makes up the business model canvas

Apply the business model canvas to your organization as you use the concepts from the case study

Demonstrate how to innovate and make strategic decisions with the business model canvas

Clock2 Hours
Intermediate中級
Cloud無需下載
Video分屏視頻
Comment Dots英語(English)
Laptop僅限桌面

In this 2-hour long project-based course, you will be able to design, analyze, and innovate with the business model canvas as we work you through the 9 building blocks that make up the canvas. You will be able to conceptualize how it all begins with strategy and how having the right strategy determines how you approach each of the blocks. We will use a spreadsheet to sketch and analyze the business model canvas, and innovatively fill up each of the blocks. We will work you through the process with our social venture to conduct the analysis, as that would empower you to apply the concepts to analyze any organization. This project is for entrepreneurs and innovators who want to have a holistic understanding of how to analyze their venture and create a strategy that puts all factors into consideration. Also, for intrapreneurs who are interested in creating a venture out of an existing business, or analyzing their current business. All you need to have is a business idea you want to implement, and we will work you through the model step-by-step. At the end of the project, you will be able to design, analyze, and innovate strategically with the business model canvas.

您要培養的技能

  • strategy
  • Management
  • Entrepreneurship
  • Innovation
  • Leadership

分步進行學習

在與您的工作區一起在分屏中播放的視頻中,您的授課教師將指導您完成每個步驟:

  1. Explain the relationship between Business Model Canvas and strategy

  2. Determine your customer segment

  3. Create value proposition for your customers

  4. Create channels to reach your customers

  5. Create your customer relationships

  6. Create revenue streams for your venture

  7. Determine the key resources of your venture

  8. Determine the activities you need to engage in

  9. Create partnerships for your venture

  10. Determine the costs structure for your venture

指導項目工作原理

您的工作空間就是瀏覽器中的雲桌面,無需下載

在分屏視頻中,您的授課教師會為您提供分步指導

常見問題

常見問題

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