How to Innovate with the Strategy Canvas for Competitiveness

提供方
Coursera Project Network
在此指導項目中,您將:

Apply the model to analyze the key attributes your market competes on

Determine the strengths and weaknesses of the value proposition of your competitors

Use the ERRC Framework to set blue ocean strategy for your organization

Clock2 Hours
Intermediate中級
Cloud無需下載
Video分屏視頻
Comment Dots英語(English)
Laptop僅限桌面

In this less than 2 hours, this project-based course will help you learn how to create a competitive advantage with the Strategy Canvas by taking into consideration the key attributes your industry competes on. You will learn how the canvas is both a diagnostic and an action framework for building a compelling strategy. Using a spreadsheet, you will learn how to design and analyze the value curve. We will work you through the model using a case study about a startup social venture to conduct the analysis. The framework will help you to think strategically as you develop deeper insights on the key attributes your industry competes on, and also innovate new attributes in attempt to render competition irrelevant. The project is for entrepreneurs and innovators who want to have a holistic understanding of their market entry strategy. Also, for strategist who want to help organizations to better understand their market, and the key attributes the market competes on. By the end of the project, you will learn how to design, analyze, and innovate with the value curve to create a blue ocean strategy

您要培養的技能

  • strategy
  • Management
  • Innovation
  • Leadership
  • Entrtrepreneurship

分步進行學習

在與您的工作區一起在分屏中播放的視頻中,您的授課教師將指導您完成每個步驟:

  1. Introduction to the Value Curve Framework

  2. Sketch the Value Curve

  3. Analyze the competitive business environment

  4. Compare your venture vis-à-vis your competitor

  5. Innovate with the Value Curve

  6. Value Curve conclusion

  7. Synthesize with the Value Curve

指導項目工作原理

您的工作空間就是瀏覽器中的雲桌面,無需下載

在分屏視頻中,您的授課教師會為您提供分步指導

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常見問題

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