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Foreign Direct Investment: Entry Mode

Welcome! Industry and firm globalization has taken off in the past few decades. Firms can realize great gains by moving into foreign markets, but they only do so if they act strategically. In this module, we'll discuss the rise of globalization and explore two primary strategic questions: Where to compete and how to enter that market. We'll consider the pros and cons of strategic options for entering foreign markets. By the end of this module, you'll be able to complete an internationalization analysis and apply this tool to a case study about Orascom Telecom.

弗吉尼亚大学
4.7(540 個評分) | 18K Students Enrolled
課程 2(共 5 門,商业战略 專項課程

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