Importance of Content in Social Marketing

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來自 Northwestern University 的課程
Content, Advertising & Social IMC
597 個評分
Northwestern University
597 個評分
課程 4(共 6 門,Specialization 社交媒体营销
從本節課中
Content Strategy
In this module, you will learn why content is an important component in social marketing. A panel of experts will debunk the paid/owned/earned media riddle and replace it with an integrated who/what/where approach.

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  • Randy Hlavac
    Randy Hlavac
    Lecturer, Medill IMC; CEO, Marketing Synergy Inc

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