2-1.1 Module 2 Overview: Discovering & Reaching Your Target Consumers

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您將學習的技能

Digital Marketing, Social Media, Content Marketing, search marketing, Brand Communication

審閱

4.6(2,867 個評分)

  • 5 stars
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    20.78%
  • 3 stars
    4.91%
  • 2 stars
    1.95%
  • 1 star
    1.67%

DR

2022年7月4日

The case study make me practice: combine the strategic , analytical, creative and critical thinking. The interviews with an expert every week gain insigth and how they implement for business practice.

H

2020年5月24日

It's a great course for anyone who wants to pursue a career in digital marketing. It has provided me with clarity about each media channel and different ways to work on each to get maximum return.

從本節課中

Online and Video Marketing

In this module, you will learn key concepts and tactical considerations in managing online advertising, search optimization, content-based marketing, and CRM to discover and reach prospective consumers. 

教學方

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    Mike Yao

    Professor of Digital Media, Department Head

探索我們的目錄

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