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Primary Data in Market Research

In the last Module of this course, you will learn with more detail the various types of data acquired during the marketing research process and how to evaluate and assess it. Discovering the importance of, and how to create an effective survey, will also be covered.In the second half of this course, you will explore the world of marketing research.

IE商学院
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課程 1(共 5 門,营销战略 專項課程

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課程、專項課程和在線學位均由全世界一流大學和教育機構的頂尖授課教師教授。

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