Why Bad Causal Analytics Need Not Be Useless

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西北大学
4.6(415 個評分) | 19K 名學生已註冊
課程 4(共 6 門,组织领导 專項課程
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您將學習的技能

Advertising, Data Analysis, Analytics, Marketing

審閱

4.6(415 個評分)
  • 5 stars
    68.67%
  • 4 stars
    22.89%
  • 3 stars
    6.26%
  • 2 stars
    1.44%
  • 1 star
    0.72%
JW
2021年4月4日

I really enjoyed this class. I found it challenging to my current thinking and several of the scenarios were very similar to things that I am facing in my actual business today. Well done!

IV
2016年9月26日

The first half was interesting, but the second one was very dry. The second half contained more statistical related content, but it was not presented in an engaging manner.

教學方

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    Greg Carpenter

    James Farley/Booz Allen Hamilton Professor of Marketing Strategy, Director of the Center for Market Leadership, Faculty Director, Kellogg Markets and Customers Initiative (KMCI)
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    Florian Zettelmeyer

    Nancy L. Ertle Professor of Marketing, Director, Program on Data Analytics at Kellogg
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    Sanjay Khosla

    Adjunct Professor of Executive Education

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