[MUSIC] In this situation, we have Kinga, a doctor of African descent in her home country, interacting with Isabella, a pharmaceutical sales rep from a large conglomerate. Kinga has asked that Isabella donate a sizeable sum of money to a local community charity. Isabella complies and makes the donation. We ask the question, how do generalizations possibly play a role in this situation? We have the concept of the option A that Kinga is being perceived as using bribery in the context of having the money pass hands from Isabella to Kinga's charity. The possibility that everybody would perceive that this, in a nation that needed the money, it is easy for people to misperceive the intent. We also have the conglomerate actually providing the money and people misperceiving that, that is being used to influence the doctor to use improper methods and possibly use the pharmaceuticals that, that company is selling. Option C we have that the donation is purely used for business purposes and has no social good that it would do. And finally, we have, Isabella would influence her organization to make the donation in order to appease Kinga, therefore having no true good intent. Let's assume that the conglomerate had all the good intent in the world to provide the money for a local charity that had true need. Then the request from Kinga to Isabella could only be seen as positive. And doing good. The role generalizations play is a very negative one on in this situation, because it leads to the possibility, that, the good that could be done, would be undone. So what we wanna do when we're thinking about cultures, and individuals, is we wanna avoid generalizing. We wanna pause and take time to learn, again, about ourselves and our intentions, and assume only good intentions initially for other parties that we're interacting with. In fact, if we can pause our judgment and enter into an interaction with others that we don't know and have a different culture than ours, and are aware of our own cultural contexts and their cultural contexts, and allow the interaction to occur. Most of the time we'll probably find that we'll achieve our outcomes and have a new friend somewhere in the world. Often times, though we use generalization as a way to expediently understand, or think we understand someone else, and hurry into our interaction. What that does is has the possibility of confusing two things. The outcome and the intent of the parties involved. So again, if we can slow down, get educated, we'll avoid generalizing. And give ourselves more possibilities for success. Thank you. [SOUND]