Segmenting Your Audience

Loading...
來自 Northwestern University 的課程
Content Strategy for Professionals: Engaging Audiences
295 個評分
Northwestern University
295 個評分
課程 1(共 5 門,Specialization 专业人员所需的内容策略
從本節課中
Audiences and Brand
Module 2 emphasizes why understanding your audience and being able to effectively segment them is crucial to getting your message across. It also addresses how to craft a core creative concept for a content brand.

與講師見面

  • John Lavine
    John Lavine
    Founder, Professor and Director, Media Management Center
  • Candy Lee
    Candy Lee
    Professor
    Medill School of Journalism, Media, Integrated Marketing Communications

探索我們的目錄

免費加入並獲得個性化推薦、更新和優惠。