Four Models of Public Relations

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來自 National Research University Higher School of Economics 的課程
Communication theory: bridging academia and practice
7 個評分
National Research University Higher School of Economics
7 個評分
從本節課中
Theories of PR
This lecture introduces students to the field of Public Relations, we discuss the main theories explaining and describing approaches to maintain relationships between organisations and strategic publics.

與講師見面

  • Olga Solovyeva
    Olga Solovyeva
    Lecturer
    Integrated Communications Department, Faculty of Communication, Media and Design
  • Maria Mordvinova
    Maria Mordvinova
    Head of BA Program in PR and Advertising
    Integrated Communications Department, Faculty of Communication, Media and Design

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