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4.3b Why (Expert Sharing by Mr Denis Depoux, Senior Partner of Roland Berger)

Foreign firms entering and operating in China are no linger merely "foreign investors" but have become "strategic insiders". Such a shift is a response to cope with with China's shifting environments, and also means China strategy as key to foreign firms' overall global success.This Section provides an overarching picture of the shifts in mindset, status, and post-entry strategies. What are the major shifts in the China context? How do foreign firms shift their dominant mindset and post-entry strategies from foreign entrants to strategic insiders?

香港中文大学
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課程 2(共 4 門,Doing Business in China 專項課程

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