Who are the Main Participants in Distribution Channels?

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來自 IE Business School 的課程
Channel Management and Retailing
310 個評分
IE Business School
310 個評分
課程 3(共 5 門,Specialization 营销组合实践
從本節課中
Distribution Channel Planning and Management: Why are They so Important?
At the end of this module you will know the steps to designing and managing a distribution channel. You will also be able to identify the most important players in distribution channels and their roles.

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  • Maria Teresa Aranzabal
    Maria Teresa Aranzabal
    Professor
    Marketing

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