Introduction to the 14 directions: video lecture

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Strategic Management, Business Model, Business Modeling, Business Strategy

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LQ

Dec 01, 2016

Very good examples throughout the course : JCDecaux, the Spanish theatre, Michelin...

RW

Feb 15, 2017

Excellent and interesting course. Very well put together and presented.

從本節課中
14 directions: 7 directions on the value proposition side
This module explores the 7 directions on the value proposition side of the business model. Those are the 7 first directions out of the 14 directions of the Odyssey 3.14 approach. Each direction will be illustrated by several real life examples.

教學方

  • Laurence Lehmann-Ortega

    Laurence Lehmann-Ortega

    Affiliate Professor
  • Hélène Musikas

    Hélène Musikas

    Affiliate Professor

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