5.4 Customer-based brand equity

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Corporate Branding, Brand Marketing, Brand Management, Brand Identity

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RA

May 02, 2019

The great course really impressed my teaching skills of the instructor. The in-depth understanding of brands . Finally, to sum up, the course was great customer experience.

AD

May 22, 2019

Prof.Nadar is a Great Resource Person , He has articulated very relevant examples linked to the contemporary Conceptual Knowledge of Brand Management.My best wishes.

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Brand Metrics & Returns

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  • Nader Tavassoli

    Nader Tavassoli

    Professor of Marketing

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