3.13 Brand Portfolio Management (Part 2)

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Corporate Branding, Brand Marketing, Brand Management, Brand Identity

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AV

May 13, 2020

thanks,\n\nthe concept suggested are very crisp and clear. easy to understand and implement in our business and profession. the example shared were also very relevant and eye opener.\n\nThanks Again

RA

Aug 25, 2019

Thanks a ton to professor Nader Tavassoli for such a great MOOC. It is really going to make a profound impact on the way we design and deliver the brand experience as a whole for the people around.

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Brand Leadership and Alignment

教學方

  • Nader Tavassoli

    Nader Tavassoli

    Professor of Marketing

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