2.2 Why brand experiences matter (Part 2)

Loading...
查看授課大綱

您將學習的技能

Corporate Branding, Brand Marketing, Brand Management, Brand Identity

審閱

4.9(482 個評分)
  • 5 stars
    438 ratings
  • 4 stars
    39 ratings
  • 3 stars
    5 ratings
CH

Feb 11, 2019

Very interesting. This Module helps me understand the meaning of Brand and brand behaviour and how to align these two concepts with the business to better deliver on the brand promise.

GH

Sep 26, 2019

In one word, the course was "AWESOME"\n\nI would like to extend my gratitude and regards to Prof Nader Tavassoli for a wonderful course led by examples, cases and interviews.

從本節課中
Brand Design & Delivery

教學方

  • Nader Tavassoli

    Nader Tavassoli

    Professor of Marketing

探索我們的目錄

免費加入並獲得個性化推薦、更新和優惠。