Introduction - Week 4

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審閱

4.5(162 個評分)
  • 5 stars
    74.07%
  • 4 stars
    14.19%
  • 3 stars
    6.17%
  • 2 stars
    1.85%
  • 1 star
    3.70%
AK
2020年5月13日

This course basically helps me to understand sales, marketing concepts and improve analytical skills in sales field and how to work as salesperson.

RB
2019年9月1日

It pretty well structured, I work in sales for a couple of years and the course has helped me to realize how bad I have been leading a sales team.

從本節課中
Inside/Outside Sales, Buying Centers, and Overview of the Personal Selling Process
This module presents two kinds of sales operations: inside and outside sales. We also present an overview of personal selling and introduce the concept of a buying center.

教學方

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    Michael F. Walsh, Ph.D.

    Department Chair & Associate Professor of Marketing
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    Suzanne C. Bal

    Teaching Assistant Professor, Marketing
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    Emily C. Tanner, Ph.D.

    Assistant Professor, Marketing

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