Dec 03, 2015
Learned a lot of things in this course. Have already started changing the way I think about pricing in my current position. I hope we get the opportunity to apply these concepts in Capstone project.
Jun 09, 2017
This course enhanced my perspective, I took it parallel to my ongoing courese, the cases discussed in this module helped me to analyse the application of various marketing concepts. Thanks a lot...!
創建者 Anna R•
May 26, 2020
The course was amazing!!!! I now have a feel for how to prioritize my time to take additional courses. Thanks for making it available and user friendly!
創建者 Mauricio C•
Apr 21, 2020
Loved the course. Definitely expanded my knowledge of Marketing. Loved the professionalism of the professors and most importantly their amazing expertise.
創建者 Miriam B•
Mar 21, 2019
Brilliant. The Professors go into depth and yet make it very easy to understand and enjoy at the same time. Have recommended it to some of my colleagues.
創建者 Robert M•
May 12, 2020
I cannot say enough about this course and the valuable information and tools that it has given me related to marketing! Thank you Wharton and Coursera!!!
創建者 Martin S•
May 04, 2020
Excelente curso para aprender Marketing, excelente para principiantes. Tiene videos cortos y prácticos, los cuales se pueden descargar y no son tediosos.
創建者 Nicholas R•
Jul 13, 2017
One of the best courses I have ever taken of this subject. Crisp and precise staff that articulate the knowledge very well. Highly recommend this course.
May 29, 2017
The course contents are well structured and professors give very straight and clear explanations of marketing basics. Very helpful for me non-marketers.
創建者 Deepak S•
Feb 09, 2016
It's highly informative, exciting and full of practicle knowledge. It is one of the most worth doing courses which are surely an investment in ourselves.
創建者 Ioannis K•
May 28, 2018
Very good presentation and analysis by all tutors. Really useful knowledge that I am very confident it will help me become better at my work. Thank you.
創建者 Ruchi G•
May 01, 2018
I highly recommend this course to everyone who plans to study business administration in future especially the non commerce background students like me.
創建者 Anna T•
Dec 10, 2015
Reveals my forgotten marketing knowledge faster I could imagine! Thank you for a simple and intelligent explanation of every notion you mentioned in it.
創建者 Ankit S•
Mar 26, 2020
Absolutely fantastic course. All concepts were explained wonderfully and in memorable ways. Very gripping from start to finish and loved it thoroughly.
創建者 Francois R•
Jan 26, 2020
Simple, condensed, complete introduction to the essential concepts of marketing adapted to conventional and modern digital age businesses. Outstanding!
創建者 nevra a•
Jan 04, 2020
Very intense course. I do not think it is an intro to marketing. Week 1 and week 4 by Prof Kahn is really good, I learned a lot from her. Thank you! :)
創建者 Daiki Y•
Oct 26, 2017
It was lucid and comprehensible. I was thrilled that I had an opportunity to learn about marketing from three professors at Wharton School of Business!
創建者 Natalia Q•
Apr 30, 2020
It's an intensive, full of information course. As the title suggest it is more of an introduction, rather for people who have no idea about marketing.
創建者 Ravi S•
Apr 24, 2020
It was easy to understand course that gave basics of product marketing. All three professors provided compelling situations backed with real examples.
創建者 Aatur S•
Sep 17, 2019
The course was very interesting and the teachers were great. It was an excellent course overall and introduced me to the basic concepts of marketing.
創建者 Henrique M•
Jun 24, 2018
Excellent introduction to the subject. The professors are very captivating. It brings and highlights latest research and clear focus on today's world.
創建者 Hendrik B•
May 23, 2020
Great course, I have really enjoyed the professors and how they were explaining and teaching in the videos. It was easy to understand and comprehend.
創建者 Thayaparan N•
Mar 05, 2020
Its very useful to me while i'm studying this course i am able to connect and understand with the present activities of product/services of companies
創建者 Anastasios V•
Jun 02, 2019
Amazing course! The professors are really doing a great job and you can learn significant terminology about Marketing. Would definitely recommend it!
創建者 richelle r•
Aug 16, 2017
Really wonderful insight, I think it would be great if there were more quiz questions and critical thinking questions incorporated into the lectures.
創建者 Jorge E•
Sep 13, 2016
Amazing marketing overview, focused on reflecting on strategic thinking vs. tactical, which is the key to become a successful marketing professional!
創建者 Fahd H•
Dec 27, 2015
Fantastic lectures by all three professors. Very nicely designed questions in the tests, which ensure one gets the concept than cramming up lessons !