I was felt really honored by doing this course under the Wharton University. The study material were really good and quiz were brain storming. Thank you very much.

It was a great introductory course, explaining the various sources and methods of data collection.

Great insights for someone who isn't well versed in these fields of data collection. Also sums up customer data analysis well in a short while. Great instructors!

It was a very nice experience learning this course. I got great insights which i was unaware of. Thanks to the faculties for their dedication and Thanks to Wharton University also.

Great insight! Some of the articles the additional readings lead to are quite dense statistically speaking, which begs for a whole course in that subject to be developed. I loved the great arrange of examples and the clarity of the teachers to explain the main concepts. Loved it and would recommend it!

Excellent professors. Very good explanations.

Thanks for Course Team

Helped me a lot for basics. Examples and case studies are well articulated.

Excellent course content. I thoroughly enjoyed the lectures!

great course. The quizz part ould be improved

Very Useful Course. Dealt in detail. Lectures are Lively and examples are apt.

amazing course designed in a simplified manner ....god bless coursera

Very impressive course setup in a systematic way which make to understand those even who doesn't have any prior knowledge of analytics. Thanks for your

Excellent

Great course - the professors work through it at a good pace and clearly have a strong understanding of the material.

Great introduction into the field of Customer Analytics.

This is my first Course in Business Analytic . The course content is very Good and I enjoyed a lot and gained full satisfaction.

Great course! I am the general manager of a small manufacture firm, it gave me insight to things I can do to improve in my work. I already did the RFM to my clients, so we can manage are resources to our clients base in the revenue that each of them give us.

This course have provided me with a lot of interesting and helpfull insight, and I will highly recommend everyone I know to take it.

Very helpful course for better understanding about customer analytics

It is a inspiring course where people get some ideas on where to start on analytics in marketing. The idea provided in the course is also interesting. Good for those who are new to marketing with analytics. Upon completion, I would like to get some statistics courses to bring my ideas into real testable experiments. Besides, the session introducing the study on measure corporate value with their customer values is also inspiring. I do love this course! Thanks!

Very Insightful and learned so much, week 5 was my favourite.

An eye opener ! a must for all in Marketing , Advertising and beyond.

Quiet basic in the beginning, getting very interesting over the weeks!

SPLENDID!