This course is very interesting, helpful and fit to most of people who are working with content, especially for those want to make your content effective to the target audience. I love this course. <3
Educational and eye opening, the instructor offered amazing content with examples and links to further look into the topics mentioned. A great tool to have for anyone in business, sales, or marketing.
創建者 Jesus R•
The content of the course is great... but it is expensive if you consider that there is not that much. It can be completed in two/three hours easily and it is more like a seminar.
創建者 Karthikeyan M•
Loved the classes by Prof Jonah Berger. I felt there was more content. Other than that it was simple to understand and the professor illustrated with excellent examples. Loved it.
創建者 Riffat A•
Well presented. Was expecting more references to research etc to dig into application of theory / case studies. Maybe there is another of your courses that does that.
創建者 Nikhat N Q•
It was a pleasure to take up this course , it doesn't feel like a course because the content is interesting.Thanks to the University,the Professor and Coursera for featuring it.
創建者 Letícia B•
Excellent course! I loved learning how to craft contagious content with Jonah Berger. This course definitely helped me with my online business. I'm really thankful for that!
創建者 Laxmikanth R B•
The Course has helped me understand the science behind creating content that can help spread information about products or services in the most effective manners. Thank You!
創建者 Sebastian K•
Very solid. Love how concise the whole course was. The only thing that I felt it was missing was access to other resources for more in depth research on particular topics.
創建者 Zahle S K•
For some reason,I found this course a lot less boring.Most of the ideas in the course were intuitive but the instructor gives solid understanding for each one of them.
創建者 Mohammad A N•
Very brief and helpful course for a young entrepreneur like me. I have also read the book, Contagious by Dr. Berger and it helped me to have a better understanding.
創建者 Javier C•
It's concret, effective and with interesting resources. Great communication and powerfull and practical ideas. I'd love more steps and weeks. Congrats to everyone!
創建者 Jessica S•
Great course, easy to understand. I would have loved a bit more as far as coming up with ideas on how to craft our own content. But it does help regardless!
創建者 Naysia Q L•
I think that exceeded my expectations by taking the course, and I am very happy for this. I have put in practice all the teory. I am gratefull. Thank you.
創建者 Abhilash C•
Useful course to understand viral marketing in a simple and effective way. Loved the analogies, examples given for every concepts. Professor is awesome
創建者 Harini R•
you have done a fab job!!
very interesting course to a newbie like me.
like the out of box thinking examples quoted throughout the course
創建者 Bart J H•
Brief course (1-1.5 hours a week) with good points for practical application. Sometimes a bit theoretical without apparent practical application.
創建者 SC D•
Everything was great and I learned a lot, but I would strongly suggest removing the "obese/fat" statistic in module 3. It was pretty offensive
創建者 Gerald W•
This course was an excellent introduction to the topic. A next level in which the concepts are addressed at a deeper level would be helpful.
創建者 Anni V•
Good info, easy quizzes, fun examples, quite common sense, but good to brush up on the theories/concepts behind the different strategies.
創建者 Vidushi G•
i really liked the way professor expressed the content.inspite of being abslututely new to this field icould understand it really well.
創建者 Yahya M M•
Valuable information and great to refresh a lot of things. However, still very basic and more of an introduction than digging deeper.
創建者 Nicole H•
Great general overview of the subject. I've been able to inject some of the principles to my business approach to marketing already.
創建者 Mohammad S•
It is a good course and the lectures given by professor jonah berger are informative.I am NOW eager to read his book, Contagious...
創建者 Feifei T•
it gave me some new information on Marketing that i didnt know before, and it was easy to understand and approach for new learners.
創建者 Brendan B•
Wish there was more assignments that made you apply the knowledge taught through videos instead of purely relying on quizzes.
創建者 Thomas B•
The content is easy to understand but maybe too light. The professor is great and have a nice voice. It's easy to understand.