Educational and eye opening, the instructor offered amazing content with examples and links to further look into the topics mentioned. A great tool to have for anyone in business, sales, or marketing.
Pleasant tone, many tangible illustrations that bring the theory to life. Well-balanced pace. Could be complemented by a practical exercise - but perfect for working professionals who have less time.
創建者 John T C D M•
This cost teaches people numerous useful best marketing practices that they can apply to promoting any product, and or service and or idea. Thank you for providing this course! Kind Regards, John De Montfort
創建者 María I G•
Excellent course, I have admired the profesor for years now, read his books and it was a great experience to listen to him explain. I learned. a lot and am looking forward to putting all of this on practice.
創建者 Deleted A•
A short but very exciting and interesting course to study! Will definitely recommend this to anyone who is eager to learn some valuable tricks of the trade when it comes to creating contagious content. 😁
創建者 heather c•
This course is very satisfying , if one can imagine themselves practicing this point on their product or ideas while learning, they will see this course as very useful.. Thank you very much for this piece
創建者 Bárbara G G A•
Excelente curso, aprendí muchísimo, pura psicología social aplicada al marketing. Aprendí más en este curso que en mis años de carrera universitaria. Agradecida con la oportunidad. Lo recomiendo al 1000%
創建者 Jackie L•
Really interesting and useful information! A nice blend of marketing and sociology, both of which are presented in an engaging and easy to understand way. I plan to use much of the information I learned!
創建者 Annette N•
I truly enjoyed this class. Jonah is Contagious! I liked his message and his delivery. I liked his approach so much I looked for more of his classes. There's is a lot of great information in this course.
創建者 Sumana M•
Just one word for this awaesome course and speacially the Professor! Fabulous! Just loved it! Thank you Coursera and University of Pennsylvania Wharton for giving us an opportunity to learn this course.
創建者 Christopher F•
Great course with a lot of insightful information regarding the psychology behind marketing and branding. I enjoy the method of teaching in this course and the way that the information is communicated.
創建者 Mai L•
This course is very interesting, helpful and fit to most of people who are working with content, especially for those want to make your content effective to the target audience. I love this course. <3
創建者 Marina K•
This was an excellent course I really enjoyed.
Jonah is a very comprehensive tutor it helped me build a content strategy and a general framework.
Congratulations and thank you for the educational trip.
創建者 Dwayne R A•
Jonah Berger delivers "Viral Marketing and How to Craft Contagious Content" in a very smooth, comprehensive and engaging approach. Well done. Thank you for taking the time in producing this course.
創建者 Ankit S•
Great course with a lot of insights! The examples were such good ones that really helped understand why something works the way it does. Brilliant instructor who was engaging from start to finish.
創建者 Anthony L•
Exceptional course. Very engaging. Nice balance between lecture and practical examples of well executed marketing. Definitely worth the investment in time and money for marketing professionals.
創建者 Svyatoslav A•
Nice manner of presentation, very clear, well designed without info overloading.
A lot of examples make it easier to remember the mail topics.
Thank you very much for this course!
創建者 Khanyisani K•
This course was amazing. It was well delivered, engaging and mostly it made me learn about the psychological aspect of marketing that I wouldn't otherwise have known had I not taken this course.
創建者 Isabel M•
Really eye-opening, it explains the science behind human behavior on what makes things catch on. The content is easy to follow, and even if you're not an expert on marketing it's quite valuable.
創建者 B M S M•
This course was very intuitive. The instructor showed a lot of practical examples from the real-world that helped to understand the relevant knowledge. I'm really happy that I took this course.
創建者 Vidya K•
The course was interesting as in my opinion it not only touched on marketing but also social psychology. In addition all the material was presented fairly well with an ample amount of examples.
創建者 Vineet N G•
I loved this course as it provided insight into crafting Contagious Content.
"Only 7% of word of mouth is online" was a revelation. Thank You, Prof. Berger & Coursera, for offering this course.
創建者 Jennifer A•
Professor Berger was engaging and shared easy-to-understand marketing concepts that I will be able to incorporate at work, as well as in my personal life. I will look for more of his courses.
創建者 Dhruv P•
Amazing course taught with great examples. Associate Prof. Jonah is an awesome tutor. Thank you for teaching me in such a great way. Great experience to learn from this resource. Really Happy.
創建者 Mirna O•
Very simple but insightful course! The videos were of high quality, the professor communicated very well the subject, and I like the homework load that wasn't that much so I can stay focused.
創建者 Nickle L•
The tips and principles that I learned from this course is priceless. I can't wait to apply them to my business. Thanks very much professor. I also consider to buy the book for my references.