課程信息
5,933 次近期查看

100% 在線

立即開始,按照自己的計劃學習。

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初級

完成時間大約為16 小時

建議:6 weeks of study, 3-5 hours/week...

英語(English)

字幕:英語(English)

您將學到的內容有

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    Evaluate approaches to influencing and creating meaning at work

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    Evaluate and apply approaches to meaning making that play a role in aligning employee buy-in of organisational narratives

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    Evaluate, create and apply strategies to leverage meaning making through branding

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    Situate discussions of meaning making within broader social contexts and concerns.

您將獲得的技能

MotivationCommunicationLeadershipBrand Management

100% 在線

立即開始,按照自己的計劃學習。

可靈活調整截止日期

根據您的日程表重置截止日期。

初級

完成時間大約為16 小時

建議:6 weeks of study, 3-5 hours/week...

英語(English)

字幕:英語(English)

教學大綱 - 您將從這門課程中學到什麼

1
完成時間為 6 小時

Meaning and making meaning

7 個視頻 (總計 33 分鐘), 9 個閱讀材料, 2 個測驗
7 個視頻
Week 1 outline1分鐘
1.1 Meaningful work7分鐘
1.2 Work design and meaning6分鐘
1.3 Meaninglessness5分鐘
1.4 Meaning through fit6分鐘
Habit corner 11分鐘
9 個閱讀材料
Course overview5分鐘
Learning activities and assessment1分鐘
Which continent do you hail from?1分鐘
Preconceptions: What work means to you...5分鐘
Work design and meaning15分鐘
Meaninglessness1小時
Meaning through fit30分鐘
About the habit corner1分鐘
Habit Corner- Sample10分鐘
2 個練習
Recall - Week 130分鐘
Week 1 Quiz1小時
2
完成時間為 4 小時

Brain, body and storytelling in meaning making

5 個視頻 (總計 41 分鐘), 4 個閱讀材料, 2 個測驗
5 個視頻
2.1 The neuroscience of meaning making9分鐘
2.2 Creating meaning through voice and breath12分鐘
2.3 Creating meaning through body language & posture8分鐘
2.4 Creating meaning through stories10分鐘
4 個閱讀材料
Exploring the role of neuroscience of meaning making15分鐘
How to project meaning through voice and breath40分鐘
How to use body language to create meaning20分鐘
Stories as facilitator of meaning making in organisations30分鐘
1 個練習
Recall - Week 230分鐘
3
完成時間為 4 小時

Branding as meaning making

4 個視頻 (總計 24 分鐘), 3 個閱讀材料, 2 個測驗
4 個視頻
3.1 Don’t be liked, be loved!8分鐘
3.2 Be visionary6分鐘
3.3 Be meaningful: Craft brand personality6分鐘
3 個閱讀材料
Meaning making through purposeful branding30分鐘
Brand vision30分鐘
Brand personalities30分鐘
2 個練習
Recall - week 330分鐘
Week 3 quiz1小時
4
完成時間為 3 小時

Meaning in social context

4 個視頻 (總計 21 分鐘), 4 個閱讀材料, 2 個測驗
4 個視頻
6.1 Alienation and work in capitalist society7分鐘
6.2 A religious 'spirit of capitalism'7分鐘
6.3 A 'new spirit of capitalism'5分鐘
4 個閱讀材料
Alienation10分鐘
The religious spirit of capitalism20分鐘
Corporate social responsibility20分鐘
Become a Global MBA learner10分鐘
1 個練習
Recall - Week 630分鐘

講師

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Professor Rebecca Mitchell

Department of Management
Macquarie University
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Arabella MacPherson

Director, Resonate Communications
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Associate Professor Edward Wray-Bliss

Department of Management
Macquarie University
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Dr Abas Mirzaei

Lecturer, Department of Marketing
Macquarie University

立即開始攻讀碩士學位

此 課程 隸屬於 麦考瑞大学 提供的 100% 在線 Global Master of Business Administration (Global MBA)。如果您被錄取參加全部課程,您的課程將計入您的學位學習進程。

關於 麦考瑞大学

Macquarie is ranked among the top one per cent of universities in the world, and with a 5-star QS rating, we are recognised for producing graduates who are among the most sought-after professionals in the world. Since our foundation 54 years ago, we have aspired to be a different type of university: one focused on fostering collaboration between students, academics, industry and society....

關於 Leading: Human Resource Management and Leadership 專項課程

Become an adaptable leader, ready to face the challenges of the disrupted workplace. This specialization will equip you with the skills to lead and navigate the ever-changing global environment we now work in. Through four themed courses you will: learn how to motivate staff with meaningful work (Become a Meaning Maker); better enable your organisation to deliver on its strategic objectives (Know Your Organisation); harness your team’s diversity and use teamwork to innovate and increase your organisation’s output (Know Your People); and strengthen your personal leadership skills (Adapt Your Leadership Style)....
Leading: Human Resource Management and Leadership

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