Great course! A very good source of information and practice exercises to understand better and fix what you've just learned. Raj Venkatesan is a passionate teacher who makes enjoyable every part of the course. I recommend!

It was a good course and very insightful, yet challenging course at the same time. Shifted from STEM background into social-humanities studies really drives my interest and willing to learn such an interdiciplinary studies.

Raj is a good teacher, he explains the lessons clearly and makes the sessions fun. The lesson plans are structured well and easy to follow. Practice quizzes are definitely helpful to align with our (students) understanding.

Very nicely designed course, I have about 10 years of experience in Marketing Analytics and still found many very useful tools for analysis. The quantitative part (squash time :-) is especially impressive - two thumbs up!

I would strongly recommend this course to all the marketers out there who want to learn the basic nuances of practical and quantifiable marketing models such as interpreting regression outputs, calculating CLVs, ad lifts

Learned WAY more than I could have ever hoped, my brain hurt a little at points, which I take as a great sign. I absolutely adored the professor, he's odd comic relief and rationalization of his environment was awesome.

It was a nice journey to basics and squashy mathematics in marketing through this lecture. i really enjoyed the class and i'm pretty sure that this class will help me a lot when i enter into the real world of marketing.

It was the best experience of studying online. learning about Marketing Analytics was beneficial.

I would like to Thanks Raj sir for teaching Marketing Analytics and give such a good example which we easy to understand.

A very informative course for a marketing aspirant. It gave me an insight of the major marketing elements and their calculations. Mr. Rajkumar was an extremely good mentor and couldn't have asked for a better teacher.

It's a very good course. Although I am not good at English But I tried and studied until the curriculum. Thank you for providing good knowledge for those who do not have the opportunity to go directly to university.

Hi Team Coursera!

This was really an awesome course as far as basics are concerned. We need to add the topic "Regression Analysis" in some depth and maybe as another course as an extension of this one.

Thanks,

Charchit

Good course for beginners and nice way to explain the fundamentals by Mentor.

Thanks to team cursera for their valuable inputs.

Big thanks for our mentor as their videos helps me catalyst in learning new concepts.

Marketing analytics course was well taught by Prof. Rajkumar Venkatesan. it was really good to learn new skill which would later help me applying the concepts that i received in future projects. Thank you coursera

A course really enjoyed doing it. The example and case study presented a very valuable and some part of the assignments are really challenging. However, part of the course looks dated, an update might add value.

This is an amazing course for someone who really want to know how numbers work in Marketing. Thank you sir for so many different insights. Looking forward to learn many more new concepts of marketing from you.

Well I have learned a lot from this course about marketing analytics. The quizzes and assignment were very tough and challenging, if one needs to pass this course you need to throughly go through the content.

Really very useful course and Mr. Rajkumar provides really informative tools on marketing analytics. as an MBA student, i recommend this course to those who are all willing to pursue marketing as their major.

A very efficient and effective way of learning, my experience through this online course was really resourceful. The tutor was clear and concise about his explanations and calculations. I enjoyed the course.

The course is very good, help me understand many new things.

Raj sir is fantastic and explained the things smoothly with very good examples

thank you so much for giving me this opportunity to learn from you.

It is a very knowledgeable course. I am extremely grateful to Professor Venkatesan for teaching this course of 'Marketing Analytics' and making us understand the concepts in a sequential manner. Thank you

Informative, entertaining, and well laid out course on the basics of marketing analytics and how to apply them in the real world to optimize resource allocation. Enjoyed it and learned a lot. Recommended!

This course has taught me something which I have been always wondering why happened. The experience was great. Thank you, sir, Thank you to all whoever had put their efforts and made this course happen.

It was a fabulous course. I have learned a lot from this course. The trainer Mr. Rajkumar Venkatesan is beyond my expectations. He is so good. Thank you very much for making this course available to me.

Great course, i recomand it to everyone that have passion to learn marketing analytics, thanx Mr Raj & Darden School of Business for this amazing course, like Raj say now it's time to take vegetables XD

Awesome course that quite lucidly explains what you must know about the basics of marketing analytics! I'm not an economist, but found this course very helpful. Thank you very much for this course!