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學生對 弗吉尼亚大学 提供的 Digital Product Management: Modern Fundamentals 的評價和反饋

4.7
1,023 個評分
297 個審閱

課程概述

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

熱門審閱

LK

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

NK

Dec 24, 2018

This course covers all the necessary and much required fundamentals about the product management. The course structure is very well balanced and covers all the aspects of product management. Thanks

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126 - Digital Product Management: Modern Fundamentals 的 150 個評論(共 297 個)

創建者 Prapti R

Jul 23, 2017

Brilliant course. The emphasis on running experiments to test for motivation (building MVPs) and take those validated learnings to multiple teams was my strongest take away. I am a new/ aspiring PM (wanting to move from PMM), this course really helps me with focus and lens as to how i should look at the product development process

創建者 Todd S

May 23, 2018

Excellent coverage of approaches to Digital Product Management

創建者 Adolfo A

Dec 29, 2017

Great Course! I highly recommended to new or current product manager

創建者 Aarthi

Apr 09, 2018

Really good in breaking things down the concepts with examples for a beginner to understand the process or framework.

創建者 Deniz N Y

Feb 01, 2018

It was a very productive course. Some guest speakers were very effective and gave great examples from the office. It was a great intoduction to a lot of methodologies that I did not know existed. In addition, the resources were super helpful.

The time schedule was hard to keep up with, as I'm working in the mean while. But thanks to Coursera I was able to postpone the session and continue where I left off.

創建者 Robin J

May 11, 2018

Excellent course to the fundamentals

創建者 Karl M

Sep 13, 2017

This course was a helpful overview of modern ideas and practices within product development. I enjoyed the way the course is broken out into short videos, infographics, practical examples, and real-life interviews throughout; quick and to the point. I am excited to try to apply some of the concepts I have learned in this course. Thanks Alex!

創建者 Sophia

Nov 17, 2017

A lot useful and practical information

創建者 Amit K

Sep 07, 2018

First of all, I would like to thanks Coursera for providing such a wonderful cost that really has made me learn lot of things about Product Development and how to manage growth of it. I had studied from different sources but this one is not only unique from other but it also share logical content that helps you building products. Kudos to Alex Cowan, and team of Coursera.

創建者 Cole S

Sep 24, 2018

Great course, very educational and full of helpful information. The only thing that would benefit me would be some sort of step by step example of running a project from beginning to end. There are plenty of examples in the course on how to perform specific methodologies, but by the end I was really hoping for a big picture example of one project going through the whole process and using each tool along the way. Aside from that, an amazing course!

創建者 Juan

Oct 21, 2018

Great course to have a large understanding of what product management is emphasising its interface role within the company. Highly recommend to people that want a hands-on course on Product Management.

創建者 Eitan K S

Oct 24, 2018

It is REALLY the best course I've taken in Coursera.

I've been a Product Manager for a while, and it really made some order and opened my mind!

Thank you for that course!

創建者 Maciej M

Aug 24, 2018

A bit dry delivery of the lectures, but very useful, full of actionable tips & just practical.

創建者 Fan Y

Aug 12, 2018

Thanks Alex for this PM course, very informative and I will try something out in my daily work.

創建者 Chrisabel B

Oct 13, 2018

Very practical way of knowledge transfer. Liked especially the interviews with practitioners from google and co!

創建者 Suren K

Nov 08, 2018

Great course taught by a great instructor. Would definitely take other courses with Alex

創建者 PAROMITA P

Oct 28, 2018

Thank you the course was very helpful and informative for me to be able to use the knowledge in my future product management assignments.

創建者 Rakesh S

Nov 13, 2018

This is simply a Great course. Thank you, Alex.

創建者 Grinenko E

Nov 18, 2018

Great course which gave me a structured view on creation of new product and amplifying existing one. I discovered here a lot of practicable techniques and new ideas for my work.

創建者 Daniel K

Nov 18, 2018

great course! i like every single week.

i think it need to give more testes

創建者 Hu W

Nov 23, 2018

This is very good course that provide a overall introduction to people who are beginner in the PM roles and also good PM or Higher Management for self examination.

創建者 Christine L C

Sep 30, 2018

Great material! TY!

創建者 Arka C

Oct 02, 2018

An engaging and informative approach to understanding the intricacies of product management

創建者 Jake E

Oct 11, 2018

Wow Incredibly comprehensive and actionable yet not to much time is required, clearly solid product management fundamentals were used creating this course

創建者 Vijay K K

Oct 02, 2018

The course really helped understand product management in the most practical way. Reading through "Cracking the PM interview" along with this course provides a well-rounded insight and knowledge on modern product management.