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返回到 Digital Product Management: Modern Fundamentals

學生對 弗吉尼亚大学 提供的 Digital Product Management: Modern Fundamentals 的評價和反饋

4.7
3,755 個評分
1,083 條評論

課程概述

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

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LK
2018年6月24日

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JB
2019年5月19日

I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.

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326 - Digital Product Management: Modern Fundamentals 的 350 個評論(共 1,088 個)

創建者 Juan J O M

2020年7月16日

Excelente curso. Me ayudó mucho a entender el rol del PM en una empresa y de cómo usar herramientas en mi trabajo o en mis proyectos personales. Gracias!

創建者 Deleted A

2021年1月3日

Thank a lot to Alex Cowan and all the Team for hardworking to introduce this course! And it's great guide for beginners who decided to start path in PM!

創建者 Muhammad A I

2021年8月27日

Great efforts done on course design. Liked Alex Cowan's teaching methodology, specially interviews having practical advice from industry professionals.

創建者 19UCMA247

2020年8月24日

Very informative, the topics were made clear and the professor made it a point to brush up concepts from previous classes to help better understanding.

創建者 Vatsal P V

2020年6月25日

A very well explained and detailed course. It helped me gaining the necessary skills for this field and prepared me for future endeavors in this field.

創建者 Ian M

2020年5月6日

Well planned and executed the fundamentals of the course. It was really helpfull and I learned usefull tools and skills to my own career. Thanks a lot!

創建者 Willie J B S

2020年9月26日

Great Course, Alex is a very good instructor and interview sessions with product managers offers very valuable insights and advise. Highly Recommended

創建者 Steven T

2020年10月6日

As a current Product Manager at a software company, I found this course to be very helpful with a ton of great information to help me be a better PM!

創建者 Alex W

2020年7月28日

Great introduction to the formal tools of product management. Very useful as someone who started a tech company, and does app development consulting.

創建者 Renzil D

2020年6月13日

Great articulated course content. Im really happy that the high quality of resources provided were practical and will aid in my professional progress

創建者 Nicolas A

2020年5月10日

Excellent course on Product Manager! Ideal for all who interact on a daily basis with the product team, or for those in a PM role wanting to upskill.

創建者 Hasan R

2021年8月18日

Very useful course, The instructor explain very well how to manage digital product management with modern fundamentals. Strongly recommended. Thanks

創建者 Cai Y

2020年9月5日

This course gives a concise yet comprehensive view of modern approaches to digital product management. The guest sessions are particularly helpful!

創建者 Vipin S

2019年7月29日

Yet another gem of a course from Darden. Digital Product Management, including comments from industry practitioners, was a pleasure to learn about.

創建者 Yan N

2021年2月13日

Thank you very much for offering such a high quality course! I will definitely try the methods that I have learnt from this course to my projects.

創建者 Rafael C

2020年3月22日

I really liked the way the course was provided. Easy to understand with a lot of useful information and real-live interviews with Product Managers

創建者 Fabrice L

2019年5月2日

I was pleasantly surprised by how pragmatic and interesting this course was for Product Managers. I liked the most of the interviews and material.

創建者 Rob M

2020年5月17日

Excellent and thought provoking course, which has helped to shape my thinking about what product management really is and how to perform it well.

創建者 Taylor H

2021年4月9日

Great refresher for established Product Managers, and really great intensive starter pack for those who are new to the field. Really enjoyed it.

創建者 Gastón I F

2021年5月29日

An amazing course! It gives you a lot of information to be able to constantly apply and measure the evolution of product / service development.

創建者 Poorva M

2017年8月25日

Extremely well structured course. Lots of real life examples and techniques have been explained which made it highly relatable. Thanks Alex! :D

創建者 Laman M

2021年5月12日

Although i have missed some deadline due to my studies in university, it was great course indeed. I have learned basics of product management.

創建者 Roberto L

2020年12月8日

finally I've found a course that has open my mind towards agile product management. It's clear, concise, practical and really, really usefull.

創建者 Enzo C C M

2020年6月28日

Great class. It includes a very structure explanation of the main elements required in Product Management, as well as many practical examples!

創建者 Frederic

2019年7月1日

Well structured and explained. Good to grasp what is digital product manager does and have a glance at the methods/tools that can be applied.