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返回到 Digital Product Management: Modern Fundamentals

學生對 弗吉尼亚大学 提供的 Digital Product Management: Modern Fundamentals 的評價和反饋

4.7
1,065 個評分
312 個審閱

課程概述

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

熱門審閱

LK

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JH

Jun 26, 2019

Great overview of product management in a digital world. It was very accessible to a beginner like myself. There are a ton of great tools and process that are easily transferable to the real world.

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26 - Digital Product Management: Modern Fundamentals 的 50 個評論(共 312 個)

創建者 Paul J

Feb 20, 2019

Loved every minute of it! Will greatly help in my future new job

創建者 Christopher C

Feb 11, 2019

This course is exactly what I needed. We have just adopted Product Management after implementing agile development and project management. Product Managers are new to our organization and I on;y wish I had taken this course at the beginning of our journey, not 8 months in. We have so much low hanging fruit.

創建者 Srdjan C

Feb 11, 2019

Good content, nice presentation and enough material to get you to understand basics of prod management.

創建者 Michael A

Feb 11, 2019

Well detailed, structured and insightful. Thanks Alex!

創建者 Alexander R

Feb 12, 2019

Great for start! Thanks

創建者 Viswanath K

Feb 24, 2019

I have been working as a product manger for last 3 years, but the course has so much new things too learn and refresh concepts and bring different views. I like those video conversations with different product experts across the industry.

創建者 Kasparas P

Feb 24, 2019

Very detailed and informative

創建者 Antony J

Feb 16, 2019

For someone, like me, who has no experience with Product Management whatsoever, this course definitely has been a window into this domain. It has helped me understand the basics of what Product Management is about.

創建者 LongNan

Feb 27, 2019

Great course structure and helped me with a structure thinking and approach on product management

創建者 Г А М

Feb 26, 2019

Best ever! thanks!

創建者 Dominic G

Feb 26, 2019

a great summary of the fundamentals and I learned a lot. I work for a larger corporation so some of the examples didn't quite fit with my current role, but I was easily able to extrapolate how to apply what I learned.

創建者 Ibrahem A M A

Feb 28, 2019

Awesome!

創建者 Meixuan O

Feb 10, 2019

Comprehensive and educational

創建者 Haitham G

Mar 03, 2019

This course has solidified and gave structure to some mental yardsticks I have had about product management. It also introduced me a variety of new tools, concepts and information that are instrumental to product management. The information delivered might seem a lot to take in initially but after a few weeks, it all start to connect together.

創建者 KC L B

Mar 06, 2019

Excellent training program which helped to understand the framework of Product management.

創建者 Vitor D K

Mar 13, 2019

Recommended for those interested in learning how to build a product or startup from scratch, leveraging the most updated entrepreneurship and product management theories. Very structured way to developing a product (either in a product or startup team). Tools and frameworks are relevant and explained in an easy-to-follow way.

創建者 Daniel F

Mar 14, 2019

This course gave me a lot. Especially some tools I am using in my job and they are very effective.

MVP - Test - Experience - Add something new - Test - experience...

創建者 Priyank D

Mar 27, 2019

Must attend by All Product Managers. It's very Practical and Applied Product Management Technique Training

創建者 Gary L K I

Mar 24, 2019

Great course, great instructor. Alex has an outstanding ability to breakdown any concept and translate them no matter the students experience level. I am going to recommend this course to my staff and colleagues.

創建者 Dionysia A

Dec 19, 2018

great lesson for experienced and junior product managers

創建者 Alina S

Dec 20, 2018

Comprehensive, motivational course with great lecture and resource materials, as well as reinforcement through thoughtful assessments.

創建者 Christopher R

Dec 03, 2018

Excellent course, learned a LOT and enjoyed doing it. Love the testimonials that backup the learning from the lectures and the approach the instructor took with the course. Would definitely recommend for anyone wanting to get into the Product Management space.

創建者 Luca C

Dec 23, 2018

Great material, delivered in an easy to follow, easy to digest format

創建者 NITIN K

Dec 24, 2018

This course covers all the necessary and much required fundamentals about the product management. The course structure is very well balanced and covers all the aspects of product management. Thanks

創建者 Stephen L

Nov 27, 2018

Very practical advice and tools to update my PM skillset. Off to brush up my SQL skiils now!