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完成時間大約為25 小時
英語(English)

學生職業成果

57%

完成這些課程後已開始新的職業生涯

64%

通過此課程獲得實實在在的工作福利
可分享的證書
完成後獲得證書
100% 在線
立即開始,按照自己的計劃學習。
可靈活調整截止日期
根據您的日程表重置截止日期。
完成時間大約為25 小時
英語(English)

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悉尼新南威尔士大学

教學大綱 - 您將從這門課程中學到什麼

內容評分Thumbs Up98%(10,003 個評分)Info
1

1

完成時間為 4 小時

What is Transmedia Storytelling?

完成時間為 4 小時
22 個視頻 (總計 131 分鐘), 13 個閱讀材料
22 個視頻
Professional advice on getting started4分鐘
Graduate Certificate and Master of Visualisation, Simulation, and Immersive Design2分鐘
Brian Seth Hurst - Conspiracy for Good11分鐘
Susan Bonds - Why so serious? Transmedia promotion for The Dark Knight7分鐘
Henry Jenkins - The Matrix. An example of a transmedia world3分鐘
Mikey Leung - The Darwin Aboriginal Art Fair10分鐘
Scott Snibbe - Biophilia, a transmedia story of music, technology and nature2分鐘
Key Concept - What is transmedia storytelling?12分鐘
An industry perspective of transmedia storytelling7分鐘
Henry Jenkins - The benefits of a transmedia approach2分鐘
Henry Jenkins - The importance of collaboration in the creative process2分鐘
Commercialism11分鐘
Copyright and transmedia storytelling2分鐘
Geoffrey Long - The future of the term 'transmedia'2分鐘
Henry Jenkins - What defines a successful transmedia project?1分鐘
Key Concept - The anatomy of story15分鐘
Henry Jenkins - How a transmedia strategy enriches a story3分鐘
Tom Ellard - Important elements of story6分鐘
Tom Ellard - Story structure and the hero’s journey3分鐘
Tom Ellard - The role of memory, imagery and emotion in understanding story5分鐘
Henry Jenkins - World building4分鐘
13 個閱讀材料
Course Overview5分鐘
Important note about the assignments in the course5分鐘
Join the transmedia storytelling MOOC community!5分鐘
Meet your academic instructors5分鐘
Meet our industry partner - X Media Lab5分鐘
Meet the industry contributors10分鐘
Learn how immersive and visualisation technologies are changing storytelling10分鐘
Special thanks and acknowledgements5分鐘
Key points to remember from this lesson5分鐘
Module 1 Lesson 2 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 1 Lesson 3 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
2

2

完成時間為 5 小時

Creative Ideas Generation - Building a Storyworld

完成時間為 5 小時
17 個視頻 (總計 100 分鐘), 8 個閱讀材料, 1 個測驗
17 個視頻
Narrative and story4分鐘
Charles Santoso - Six word stories1分鐘
Key Concept - Three tools for creating content7分鐘
Developing and communicating ideas6分鐘
Charles Santoso - Conceptual blending8分鐘
Stuart Samuels - What is an idea?6分鐘
Key Concept - Developing your conceptual story idea with content6分鐘
The importance of a strong central narrative8分鐘
Charles Santoso - Creativity techniques4分鐘
Sergio Paez - The role of visual storytelling3分鐘
Mikey Leung - Planning and testing your story3分鐘
Key Concept - Working creatively in storyworlds by using constraints3分鐘
Building a storyworld6分鐘
Charles Santoso - Storytelling and seed ideas9分鐘
Susan Bonds - The process of developing a transmedia story7分鐘
Mikey Leung - Using storyworlds in transmedia social campaigns3分鐘
8 個閱讀材料
Module 2 Lesson 1 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 2 Lesson 2 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 2 Lesson 3 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 2 Lesson 4 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
3

3

完成時間為 4 小時

Understanding a Transmedia Audience

完成時間為 4 小時
13 個視頻 (總計 68 分鐘), 6 個閱讀材料, 1 個測驗
13 個視頻
Audience in transmedia storytelling7分鐘
Connecting audience with story6分鐘
Henry Jenkins - The collective intelligence of a transmedia audience4分鐘
Key Concept - Understanding the audience using ethnography3分鐘
The changing nature of audience4分鐘
Mikey Leung - Identifying and engaging your audience2分鐘
Henry Jenkins - Developing strategy for engaging multiple types of audience5分鐘
John McGhee - Identifying and understanding user groups for virtual reality (VR) medical visualisations7分鐘
Key Concept - Understanding the audience using participatory design5分鐘
Mikey Leung - The potential of transmedia storytelling for audience engagement2分鐘
Maya Zuckerman - Rapid prototyping2分鐘
Cindi Drennan - The Departure. A case study of engaging a community in participatory design6分鐘
6 個閱讀材料
Module 3 Lesson 1 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 3 Lesson 2 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 3 Lesson 3 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
4

4

完成時間為 4 小時

The Transmedia User Experience

完成時間為 4 小時
12 個視頻 (總計 66 分鐘), 6 個閱讀材料, 1 個測驗
12 個視頻
Tracey Taylor - Group interactive experiences4分鐘
Henry Jenkins - Orientation. Unifying a transmedia story experience3分鐘
Key Concept - Getting a grip on experience11分鐘
Tom Ellard - Advice about audience engagement2分鐘
Catherine Fargher - Evaluating user engagement5分鐘
Key Concept - Designing the transmedia user journey7分鐘
Henry Jenkins - Continuity and expectation in the transmedia user experience3分鐘
Designing cohesive experiences for multiple audiences11分鐘
Tom Ellard - Translating stories across different media1分鐘
Steve Peters - Ethics in transmedia storytelling2分鐘
Catherine Fargher - Designing for participation4分鐘
6 個閱讀材料
Module 4 Lesson 1 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 4 Lesson 2 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘
Module 4 Lesson 3 Useful links and resources30分鐘
Key points to remember from this lesson5分鐘

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